Partnerships Manager - Apps

Responsibilities

About Us:
TikTok is the leading destination for short-form mobile video. Our mission is
to inspire creativity and bring joy. TikTok has global offices including Los
Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and
Tokyo.

Why Join Us:
At TikTok, our people are humble, intelligent, compassionate and creative. We
create to inspire - for you, for us, and for more than ‎1 billion users on our
platform. We lead with curiosity and aim for the highest, never shying away
from taking calculated risks and embracing ambiguity as it comes. Here, the
opportunities are limitless for those who dare to pursue bold ideas that exist
just beyond the boundary of possibility. Join us and make impact happen with a
career at TikTok.

Team:
The Key Accounts client partnerships team is looking for a Partnerships
Manager to be the designated expert for App industry and will be tasked with
defining the way forward for long-term business relationships. Success in your
role requires deep understanding and connections with the assigned industry -
an overall understanding of the digital media ecosystem and an ability to
evolve in a fast-paced demanding startup environment. You will be evaluated
against your impact in terms of marketing budgets revenue generation as well
as the strategic initiatives you will carry forward towards positioning TikTok
as a key platform for vertical players - including beyond media.

Part of the Global Business Solutions team (GBS) - TikTok's commercial
division - you will be expected to:

• Define the vertical strategy and key accounts planning within your book of business


• Create compelling vertical narratives and playbooks to reflect on industry based trends and use cases that match your partners business objectives


• Grow existing relationships within the vertical and work towards unlocking additional opportunities


• Develop a consultative approach to offer best in class media strategies from business planning to measurement of KPIs


• Educate brands stakeholders on the key value of TikTok as a platform and build on best practices for the vertical


• Ensure a state of the art business servicing level with the support of the client solutions and the cross functional teams


• Influence vertical led innovation through a thorough understanding of TikTok's product - business partnerships and ecosystem roadmaps


• Initiate and lead on all internal and external initiatives pertaining to the vertical to meet revenue objectives
  What we're looking for:


• In depth expertise in Apps preferably as a senior marketer or part of the growth/digital media team


• Understanding of the digital media ecosystem and/or hands on experience working with media agencies and vertical partners


• Demonstrated ability to drive business agendas with senior stakeholders and meet revenue objectives


• Best in class communication skills and strategic mindset preferably with existing relationships across key marketing decision makers in the region


• Self-starter, fast learner with a can-do spirit and a proven track record of building projects from the ground up
  Qualifications


• BA/BS Degree or equivalent in related field preferred


• ‎7 to ‎10+ years of experience in the Digital App industry


• Demonstrated experience in working with cross-functional teams


• Understanding of TikTok and TikTok's commercial offering


• Ability to travel domestically and internationally as needed


• Proficiency in English and Turkish/Arabic (preferred)
  TikTok is committed to creating an inclusive space where employees are valued
  for their skills, experiences, and unique perspectives. Our platform connects
  people from across the globe and so does our workplace. At TikTok, our mission
  is to inspire creativity and bring joy. To achieve that goal, we are committed
  to celebrating our diverse voices and to creating an environment that reflects
  the many communities we reach. We are passionate about this and hope you are
  too.