Assistant Brand Activation Manager

Johnson & Johnson Consumer is recruiting for Assistant Brand Activation to
be located in Cairo, Egypt.
Caring for the world, one person at a time has inspired and united the people
of Johnson & Johnson for over ‎125 years. We embrace research and science -
bringing innovative ideas, products and services to advance the health and
well-being of people. Employees of the Johnson & Johnson Family of Companies
work with partners in health care to touch the lives of over a billion people
every day, throughout the world. Thriving on a diverse company culture,
celebrating the uniqueness of our employees and committed to inclusion. Proud
to be an equal opportunity employer. And our culture is interconnected by the
shared values of Our Credo. It's a culture that celebrates diversity and
diverse perspectives. It helps employees achieve an effective mix between work
and home life and supports their efforts to have a positive impact on their
communities.

Summary of the job:

The main task of an Assistant Brand Activation Manager in JNJ Consumer Egypt
is to accelerate brand growth to deliver financial commitments and gain share
by leading all marketing activities. Responsibilities include business
planning, allocation of budget, execution in ATL and BTL advertising, launch
new product, and communication across different departments.

Duties & Responsibilities

• Develop clear brand business plans in line with the objectives, new product launches, in-store promotions, and communication strategy.


• Prepare and deliver presentations for key meetings and brand/customer reviews.


• Manage and own budget, ensure proper allocation to optimize spends for effective utilization of the investments.


• Deliver brand activity calendar through ATL and BTL initiative; Align TVC bursts with the digital campaigns/ in-store excellence in our three-channels.


• Create the promotional calendar to be aligned with the in-store activities.


• Retain consumer through ensuring successful launch for the NPDs.


• Work with the professional team and participate in relevant conferences align with all departments on next year's main projects.


• Connect with ME team to ensure the alignment on all activities and get all support needed.


• Work closely with all departments to ensure brand financials/production/QA/distribution.


• Collaborate with the sales team and empower them with consumer insights to deliver instore.


• Connect with agencies to make sure they deliver the needed material and work for our business.


• Work with the supply chain to ensure availability and timelines.
  Main performance measures (Performance Goals)


• Delivery of brand financial targets


• Market share growth


• Excellence in execution across activation campaigns (ATL & BTL)


• Instore brand fundamentals development and growth

Qualifications

Experience Required

• Education: Bachelor degree in Marketing or BA or any respective studies


• Experience: ‎1-‎3 Years Experience, preferably in FMCG or Marketing Agency


• Advantages: Strong Analytical Skills, Self Motivated, Strong Communicational and Interpersonal Skills, Results Oriented, Fast Learner and Creative Thinker


• Language: English/Arabic


• Location: Cairo, Egypt


• Relocation availability: No
  Johnson & Johnson announced plans to separate our Consumer Health business
  to create a new publicly traded company. The process of the planned separation
  is anticipated to be completed within ‎24 months, and it will be subject to
  legal requirements including consultation with works councils and other
  employee representative bodies, as required, and other customary conditions
  and approvals.
  Should you accept this position, it is anticipated that, following
  conclusion of the transaction, you would be an employee of a new entity within
  New Consumer Health and your employment would be governed by New Consumer
  Health 's employment processes, programs, policies, and benefit plans. In that
  case, details of any planned changes would be provided to you by New Consumer
  Health at an appropriate time and subject to any necessary consultation
  processes.

Leadership Behaviors Required

• LIVE OUR CREDO: Puts the needs of Our Credo stakeholders first, pursues the highest standards of quality, safety, compliance & ethics and Ensures everyday actions contribute to Our Purpose


• CONNECT: Builds internal and external relationships based on respect, Collaborates openly across boundaries and acts as a team player.


• SHAPE: Inspires and contributes ideas that challenge thinking, demonstrates resilience and agility to drive and adapt to change.


• Grow: Develops self and others to reach their goals, engages in open & honest conversations and Drives performance by managing energy and taking ownership for outcomes.
  For more than ‎130 years, diversity, equity & inclusion (DEI) have been part of
  our cultural fabric at Johnson & Johnson and woven into how we do business
  every day. Our commitment to respect the dignity and diversity of all is
  embedded in our Credo. We know that the success of our business depends on
  having the best talent in a workforce that reflects the diverse markets we
  serve around the world and an inclusive culture that values different
  perspectives and life experiences That is why we in Egypt are working to
  create an inclusive environment where diverse backgrounds, perspectives and
  experiences are valued and each and every one of our people feel that they
  belong and can reach their potential. No matter who they are. Diversity,
  Equity & Inclusion at Johnson & Johnson means "You Belong"!

Primary Location
Egypt-Cairo-New Cairo-
Organization
Johnson & Johnson (Egypt) S.A.E. (‎7800)
Job Function
Marketing
Requisition ID
2206048860W