E-com Media Manager

E-com Media Manager -2307006286W
Description

Kenvue, part of the Johnson & Johnson Family of Companies (Kenvue),is
currently recruiting for:
AMET eCommerce Media Manager
This position reports into Head of e-Commerce and Omnichannel (AMET) and is
based in Dubai, UAE.

Who we are
At Kenvue, part of the Johnson & Johnson Family of Companies, we believe there
is extraordinary power in everyday care. Built on over a century of heritage
and propelled forward by science, our iconic brands--including NEUTROGENA®,
AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® --are category leaders
trusted by millions of consumers who use our products to improve their daily
lives. Our employees share a digital-first mindset, an approach to innovation
grounded in deep human insights, and a commitment to continually earning a
place for our products in consumers' hearts and homes.

What will you do
* Provide profound eCommerce media expertise to Kenvue / J &J to increase effectiveness and efficiency of Kenvue / J&J's eCommerce media planning and to accelerate eCommerce media capabilities:
* Own and drive the eCommerce media strategy
* Create a positive impact on the AMET Kenvue / J&J eCommerce business (SCANR, STT, share)
* Be the main point of contact for all eCommerce media related questions for AMET
* Development of eComm media strategy in close cooperation with the eCommerce team according to strategic priorities
* Shape & implement Kenvue/J&J's internal eCommerce media training agenda
* Lead eCommerce media investments from planning through to PCR
* Maximize the collaboration with our media agency and key partners:
* Be the connecting link between the eCommerce team and the Kenvue /J&J media agency for all consumer brands & markets in AMET
* Lead key market media projects & innovation (analytics, tools, innovation)
* Drive ongoing optimization of processes and ways of working by monitoring performance and providing feedback
* Optimise J&J's eCommerce media spend productivity:
* Provide plans for optimized eCommerce media spend allocation across partners and markets
* Fully leverage research and competitive insights to develop media guidelines for cluster & lead markets
* Guide optimization & allocation of media spends throughout the year
* Guide annual commitment & buying preparation
* Ensuring that the eComm media fundamentals are in place and providing test and learn opportunities for more innovative digital activity to drive sales and market share
* Create and drive an eComm search strategy for AMET ensuring fundamentals are in place and building capability within the organization
Main Accountabilities:
* Stronger media plans which have the right partners, budget allocation and KPIs in place > fewer, bigger, better stronger ROI
* Regional and local MMM learnings applied to all campaign strategies
* Drive media ROI initiatives
* Plan holistically with the media team to ensure strong ROI and budget fluidity.
* Ensure the right level of savings and added value is added to each of the plans
* Prevent underutilization of content >reach thresholds are achieved on publisher / content level
* Frequently share media learnings across the AMET (Africa, Middle East and Turkey) cluster to ensure that we are learning as one team
* Help raise the media IQ with the brand teams, eCommerce Managers and Kenvue / J&J stakeholders
* Own and nurture agency relationships and partner with key media owners to drive he eComm media agenda. Negotiate and ensure top quality delivery from our digital agencies and secure standardization in the online space.
* Monitor and report on eComm media related news/trends and competitive sets to identify new opportunities
* Increase eCommerce media capabilities across the organization
Qualifications

What we are looking for
Required qualifications:
* Bachelor's Degree in marketing / Digital Marketing, or any related degree.
* MBA from a reputable school would be preferred
* Min. ‎3 Years' experience in digital media planning
* Experience from a multi-national or regional company in preferably FMCG
* Experience of eCommerce media is a must
* Excellent Verbal and written skills in English and Arabic
* Good level of French
Skills
* Highly creative with experience in identifying target audiences and devising communications campaigns that engage, inform and motivate
* Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
* Strong analytical skills and data-driven thinking
* Extremely strong organisational and prioritization skills
* Up-to-date with the latest trends and best practices in online marketing, measurement & eCommerce
* A strong record of working collaboratively and effectively with marketing agencies
* Ability to work within a diverse (culturally, functionally & geographically) environment
* Be a self-starter and have the ability to take responsibility for key program/study 'milestones' with minimal supervision
* Well organized, Well-structured, focused & setting clear priorities

What 's in it for you
* Competitive Benefit Package
* Paid Company Holidays, Paid Vacation, Volunteer Time, Summer Fridays & More!
* Learning & Development Opportunities
* Employee Resource Groups

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants
will receive consideration for employment without regard to race, color,
religion, sex, sexual orientation, gender identify, age, national origin, or
protected veteran status and will not be discriminated against on the basis of
disability.

Primary Location Europe/Middle East/Africa-United Arab Emirates-Dubai-Dubai
Organization JNTL Consumer Health (UAE) FZ-LLC Legal Entity

Job Function Digital Product Development