Brand Manager

Are you looking for meaningful work? Come to P &G where Brand Management was
born!
Did you know P&G invented the concept of branding and data driven brand
management? Over the years, we have remained consistently among the top in
marketing by finding new and exciting ways to reach consumers!

Overview of the job

Do you want to lead marketing and commercial plans for one of our billion-
dollar brands? The Brand Manager identifies business opportunities and works
with the multi-functional team to build cohesive commercial plans! You are
encouraged to lead and collaborate with different subject matter experts to
deliver end-to-end plans for Japan via qualifying communication ideas,
adjusting portfolio pricing and identifying shopping barriers and
opportunities.

Your Team

You and other Brand Managers (each handling a brand/category) will report to
the Brand Director for the Category or Business Unit. You will work
extensively with colleagues from Consumer Market Knowledge, Sales,
Communications, Finance etc.

What Success Looks Like

• Demonstrate positive relationship building skills in initial engagements with multi-functional teams


• Deliver Scorecard Business Targets, in line with the goals of the Business Unit


• Deliver Category growth, market penetration and gaining of New Users via Products Innovation Design, particularly in Japan


• Successful Design and Deployment of Marketing Toolkits for the Brand

Responsibilities of the Role

• Identify consumers ' needs and wants for P&G's products, and provide inputs to Research & Development and technical team to design the right package and formula to win with local consumers


• Lead consumer researches to develop qualified brand concept, benefit and claims that addresses Japanese consumers' unmet needs


• Connect with local partners, stakeholders and suppliers to drive P&G business initiatives


• Lead creative agencies to develop communication ideas and implement TV copy production designed/customized for the cultural nuances of consumers.


• Develop initiatives fit-for-use toolkits (including copy, prints, digital i-banners, social & eCommerce contents, sampling trial toolkits, in-store activation and demos, etc.), and deploy/guide delivery team for execution.


• Coordinate with R&D, Consumer Research teams to qualify the product and package through various tests.


• Craft promotion/pricing strategy and customer/distributor trade terms with the local trade team


• Work with technical team to find the best solution of supply chain to manage the product cost within affordable level
  
  Qualifications

What are we looking for:

• A Bachelor/Master 's degree preferably with some business focus.


• Saudi National.


• Fresh graduate with ‎0-‎3 years experience.


• Strong communication of the English and Arabic language.


• Excellent forward-thinking, strategic and fearless leadership skills


• Strengths with strategic and analytical thinking


• An ability to drive innovation and brand growth


• Strong ability to communicate and team capabilities

Just so you know:

You will get a competitive compensation package, in line with your
qualifications and experience.
We are an equal opportunity employer and value diversity at our company. Our
people are all equally talented in unique ways: we come from diverse
traditions, personal experiences and points of view, and we want to include
yours. Our mission of Diversity and Inclusion is: "Everyone valued. Everyone
included. Everyone performing at their peak". Are you ready to inspire us with
your creative ideas?
Job locations:
Jeddah, Makkah, Saudi Arabia Job Type: Full time Job categories:
Brand Management/Marketing Req No: R000042501