E-Business Executive

؜ - ؜الشارقة ؜ -

تفاصيل الوظيفة

Date: ‎12-May-‎2022
Company: Air Arabia PJSC (G9)
Location: Sharjah, AE
Country: AE


Job Purpose


To assist in the creation and management of the e-commerce for the entire
network; suggest and execute improvements in terms of visual appearance,
consistency, usability, traffic and online sales.
Assists in the execution of the company's e-mail marketing campaigns ensuring
productivity is in line with set measures and company's adopted policies and
procedures.


Key Result Responsibilities



  • Creates and implements, the website pages and banners; caters for promotional messages to suit the Air Arabia network commercial requirements received from the different countries.

  • Cooperates with Marketing &Corporate Communication and Revenue Management teams to ensure productivity is within approved budget and set measures of branding and corporate image.

  • Assists in evaluating the usability of the website and reviewing highlighted issues/areas of concern, suggests initiatives to increase traffic, improve conversion rates, increase on-line sales and enhance customers' experience.

  • Coordinates with external agencies and suppliers, verifies website content information, and mobile channels; maintains an up-to-date database to refer to in initiating E-mail marketing campaigns and messages.


  • Coordinates with Air Arabia Country Managers and suppliers to ensure function-related projects delivered are as per set objectives and cover targeted customers.




  • Monitors the website pages and content translation ensuring consistency in information and messages delivered without compromise on the branding standards approved.



  • Assists in implementing AB testing to evaluate website usability.

  • Supports in monitoring the IBE (Internet Booking Engine) performance and recommends/implements changes, modifications and upgrades to enhance customers' experience and present user-friendly services, ensuring no technical problems on IBE for all hubs.

  • Assists in the implementation of search engines optimization projects to improve the website ranking through content creation, links building and other SEO techniques.

  • Monitors online sales channels (website, mobile applications...) and produce regular function related reports as well as Ad-hoc reports as required.


Qualifications (Academic, training, languages)



  • Bachelor degree in digital marketing/affiliate marketing or equivalent.

  • Capable of using technology systems and tools; proficient in Microsoft Office.

  • Fluent in English (Arabic is an advantage).


Work Experience



  • ‎1-‎2 years of working experience in a similar role for a high traffic website preferably in aviation industry; experience with low cost airline is a plus.

  • Previous experience maintaining websites and managing e-mail and SMS campaigns.

  • Proven skills in analyzing data, identifying pitfalls and recommending solutions.

  • Product knowledge: capability of understanding market trends and behaviors and translating them into innovative initiatives and solutions.

  • Detail oriented and meticulous in executing tasks.

  • Demonstrates the ability to contribute and successfully deliver against business strategy and set KPIs.

ملخص الوظيفة

  • المُعلن : Air Arabia
  • تاريخ الإعلان : 13/05/2022
  • نوع العمل : -
  • مستوى الخبرة : -
  • المستوى التعليمي : -
  • مكان العمل : الشارقة
  • الراتب : -
  • الهاتف : -

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Language: English