Job Description:
Mission of the role
The eCommerce Webshop Analyst is responsible to empower the eCommerce team to
make data driven decisions and deliver key insights to build the best-in-class
shopping experience and drive growth in Schneider Electric 's webshops.
Key responsibilities
* Collaborate closely with webshop run operations, finance, merchandising, and digital Marketing teams to define site KPIs, develop dashboards and deepen the understanding of our customers
* Provide data driven business insights and suggest actions to improve eCommerce performance across the funnel (from traffic generation to cart conversion and customer retention), drive growth, and to overall enhance our customers ' online buying experience
* Manage daily/weekly KPI reporting, presenting actionable performance insights to all levels of the business
* Create and update webshop performance reports & dashboards to track and create visibility of all key operational levers, including but not limited to traffic generation, site merchandising & content, conversions, pricing & promotions, returns, product performance, etc.
* Expertise in Google tagging to proactively raise requests for new tracking enhancements to report on new website elements - PDPs, digital assets, campaigns etc
* Develop processes and methodologies to automate reporting and dashboards, working with the wider eCommerce analytics team
* Manage execution of A/B & multivariate testing on D2C shop to maximize ROI/ROAS
* Excellent understanding of Digital Marketing & Performance marketing incl. SEM/SEA/SEO, content strategy
What to expect @ Schneider Electric?
* Be part of a leading company whose purpose is toempower all to make the most of our energy and resources, bridging progress and sustainability for all.
* Endless development opportunities
* We strongly believe that great people make Schneider Electric a great company;
* We value differences. We offer equal opportunities to everyone, everywhere;
* Well-being creates performance and performance generates well-being (watch our Youtube video for more explanation).
About Schneider Electric
Schneider's purpose is to empower all to make the most of our energy and
resources, bridging progress and sustainability for all. We call this Life
Is On.
Our mission is to be your digital partner for Sustainability and
Efficiency.
We drive digital transformation by integrating world-leading process and
energy technologies, end-point to cloud connecting products, controls,
software and services, across the entire lifecycle, enabling integrated
company management, for homes, buildings, data centers, infrastructure and
industries.
We are the most local of global companies. We are advocates of open
standards and partnership ecosystems that are passionate about our shared
Meaningful Purpose, Inclusive and Empowered values.
Qualifications:
Required qualifications and skills:
* 3-4 years of experience in eCommerce / web analytics
* Hands on experience in performing website / webshop analytics, including funnel / customer journey analysis, AARRR analysis, heatmapping, etc
* Proficient with Google Analytics, Google DataStudio, Tableau/ Power BI, and Contentsquare
* Knowledgeable in SQL and working with big data platforms, like AWS is preferred
* Highly analytical with strong ability to consolidate data inputs from multiple web data sources and present actionable insights
* Strong communication and teamwork skills with cross-functional teams. Ability to work collaboratively in a fast-paced, multitasking environment
* Strong project management skills with proven ability to drive multiple high profile, cross-functional projects to successful completion in parallel
* Ability to problem-solve, be forward thinking and anticipate needs
* Strong attention to detail as well as organizational and time management skills, comfortable managing shifting priorities while maintaining daily workflow
* Growth mindset - business and impact oriented
About Our Company:
Why us?
Schneider Electric is leading the digital transformation of energy management
and automation. Our technologies enable the world to use energy in a safe,
efficient and sustainable manner. We strive to promote a global economy that
is both ecologically viable and highly productive.
€25.7bn global revenue
137 000+ employees in 100+ countries
45% of revenue from IoT
5% of revenue devoted for R&D
You must submit an online application to be considered for any position with
us. This position will be posted until filled
It is the policy of Schneider Electric to provide equal employment and
advancement opportunities in the areas of recruiting, hiring, training,
transferring, and promoting all qualified individuals regardless of race,
religion, color, gender, disability, national origin, ancestry, age, military
status, sexual orientation, marital status, or any other legally protected
characteristic or conduct. Concerning agencies: Schneider Electric does not
accept unsolicited resumes and will not be responsible for fees related to
such.
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