Our vision is to establish HUGO BOSS as the leading premium tech-driven
fashion platform worldwide and to be one of the top 100 global brands. At HUGO
BOSS, we work as a team to apply our knowledge, skills and experience together
and create a diversity of ideas and solutions. What unites us? We love
fashion, we change fashion!
At HUGO BOSS, you have the opportunity to contribute your personality, ideas
and creativity -- because only when we break new ground together can we create
something unique. Become part of our team of more than 14.000 employees
worldwide and shape your future at HUGO BOSS!
What you can expect:
Brand Communications Strategy:
Develop effective communication strategies for both brands HUGO & BOSS, in
line with global guidelines and market specificities
Work closely with all relevant stakeholders to ensure the implementation of a
strong communications plan
Define KPIs for each communications channel to assess the campaigns
performance and draw learnings
Stay abreast of trends & latest developments in Media, identifying
opportunities and adopting new technologies when relevant
Responsible for setting and continuously maintaining the brand voice across
all channels
Public Relations:
Manage & work closely with our PR agency, ensuring a proper implementation of
our plans
Drive negotiation & implementation of sponsored contents, photoshoots and
special features
Foster media relations & build strong rapport with key publications
Overseeing press samples management
In charge of media monitoring & coverage reports
Media:
Work closely with our Media counterparts in HQ, aligning on media strategy and
ensuring a proper implementation of our media plans
Work on post campaign reports to analyses & employ campaign learnings
Build, develop and maintain strong relationships with publishers and
advertising networks
Influencer Marketing:
Identify key content creators & opinion leaders building on existing
relationships & establishing new ones and manage all
In charge of talent database management, liaising with HQ for campaign
alignment
Define, develop and maintain strong relations with all large scale and rising
influencers, managing all communications with them
Ensure proper implementation of plans with campaign monitoring & reporting
Your profile:
Bachelors or higher degree in Marketing, Journalism or relevant field
5-7 years of experience in brand communications in the Middle East
Good communication skills, with the ability to liaise with people of all
levels and build rapport
Client centric thinking and good understanding of luxury/fashion industry
Good understanding of new media/digital marketing and proven track record of
innovative applications
Good business acumen and analytical skills; good balance between conceptual
and pragmatic approach
Reliable and work well individually as well as in a team
Innovative, creative, solution driven and detail oriented
Ability to work under pressure and meet deadlines
Excellent presentation, written and oral communication skills
Fluent in English and Arabic. French is a plus
Your benefits:
We are a global company with our employees representative of the world at
large. Our inclusive culture embraces each person 's authenticity and
individuality. We are committed to equal employment opportunity. And we
believe our equitable work environment helps unleash your full potential and
inspires you to thrive.
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