MAIN OBJECTIVES
To maximize GF revenue through direct sales efforts and excellent relationship
with government and commercial houses and to ensure that sales target budgeted
for the Station is achieved.
MAIN DUTIES
1. Seek new sources of revenue through research and direct contact with
private sectors and sales outlets of travel industries in order to increase
sales opportunities.
2. Promote and market GF products and services through regular visits to
travel agents, tour operators, schools, clubs, embassies, ethnic institutions,
commercial and government houses.
3. Ensure to provide timely and constant provision of efficient services and
product information to the above institutions and to the general traveling
public through adverts, Internet/e-mail or CRS and in liaison with concerned
departments.
4. Maintain a strong relationship and regular contact with travel industries
and their staff and inform them promptly of any relevant operational or price
changes to ensure their loyalty to GF.
5. Maintain and maximize new and existing business opportunities and revenue
contribution with Travel Agents and Corporate accounts within portfolio.
6. Develop strong, long-term working relations with Travel Agents and
Corporate accounts.
7. Prepare and develop account development plans to achieve short, medium and
long term business plans.
8. Develop tactical Sales and Marketing activity in support of sales
opportunities in both Travel Agents and Corporate market place.
9. Provide all forms of assistance required by travel agencies in order to
enhance their revenue generation and achieve their GF sales targets.
10. Handle and investigate complaints, concerns, problems faced by travel
agencies as well as commercial and government houses and resolve the issues to
enhance good relations and to the ultimate benefit of Gulf Air.
11. Survey the market frequently and monitor the competitor's activity and
promotional schemes and provide feedback and recommendations to management for
appropriate action.
12. Ensure Gulf Air's participation in sales campaigns and public events and
collects sales leads for dissemination to concerned departments and feedback
management on current market trends and demands.
13. Monitor and follow up Travel agents productivity report and ensure the
agreed incentive are being paid on time to the agents, to ensure their
continued support which results in more revenue.
14. Represents GF at trade events, promotions and sales functions, including
supporting educational and familiarization visits.Experience
3 to 5 years experience in related sales and marketing functions. The
jobholder should have adequate background in major airline business processes,
preferably in reservations, ticketing, and CRS systems.
University Degree
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