Research Analyst

Job Description

The associate will work closely with clients and internal teams to provide
insights and recommendations on product innovation, pricing, and marketing
strategies. The ideal candidate will have a strong background in market
research, data analysis, and project management.

Effective contribution towards NielsenIQ BASES business in Middle East &
North Africa region by designing, executing, analyzing, and presenting market
research studies (reports, forecasts) to meet client business needs.

Responsibilities:
* Participates in research proposal designs- writes proposals with supervision
* Reviews data for errors and inconsistencies
* Summarizes data for the production of tables, charts, and graphs
* Prepares inputs and runs forecasting models (using BASES methodology/modeling)
* Develops forecast summaries and reports
* Analyzes in-market data using NIQ Retail Audit data
* Analyzes study results to draft reports and presentations
* Executes projects end-to-end (E2E) from proposal to delivery
* Corresponds with client with regards to execution
* Interacts with client staff on routine issues
* Attends client meetings and presentations
* Project mobilization and management
* Work with cross-functional teams to develop and execute research projects
* Work together with other team members to deliver reports, respond to client questions/requests, report generation, etc
* Understand and implement all NielsenIQ internal protocols
* Monitor industry trends and competitive landscape to inform research and recommendations
* Willingness to learn and should have positive attitude towards work
* Disciplined work ethics with respect to client deadlines
Knowledge
* Knowledge of Microsoft Word, Excel, and PowerPoint
* Knowledge of statistics, research techniques, and experimental procedures
Skills
* Analytical skills
* Critical thinking
* Client service skills
* Multi-tasking skills
* Oral and written communication skills
* Organizational skills
* Project management skills
* Team player
* Ability to work in a fast-paced environment and manage multiple projects simultaneously
* Strong attention to detail and ability to think critically and strategically

Qualifications

Required:
* Bachelor 's degree in business, marketing, statistics, or a related field
* Minimum ‎2 years of experience in market research industry or related field.
* Excellent English communication skills, Written & Spoken

Desired:
* Interest in research
* Public speaking ability

Additional Information

About NIQ
NIQ is the world 's leading consumer intelligence company, delivering the most
complete understanding of consumer buying behavior and revealing new pathways
to growth. In ‎2023, NIQ combined with GfK, bringing together the two industry
leaders with unparalleled global reach. With a holistic retail read and the
most comprehensive consumer insights--delivered with advanced analytics
through state-of-the-art platforms--NIQ delivers the Full View™.
NIQ, is an Advent International portfolio company with operations in ‎100+
markets, covering more than ‎90% of the world's population. For more
information, visit NIQ.com.
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Our commitment to Diversity, Equity, and Inclusion
NIQ is committed to reflecting the diversity of the clients, communities, and
markets we measure within our own workforce. We exist to count everyone and
are on a mission to systematically embed inclusion and diversity into all
aspects of our workforce, measurement, and products. We enthusiastically
invite candidates who share that mission to join us.
We are proud to be an Equal Opportunity/Affirmative Action-Employer, making
decisions without regard to race, color, religion, gender, gender identity or
expression, sexual orientation, national origin, genetics, disability status,
age, marital status, protected veteran status or any other protected class.
Our global non-discrimination policy covers these protected classes in every
market in which we do business worldwide.
Learn more about how we are driving diversity and inclusion in everything we
do by visiting the NielsenIQ News Center:
https://nielseniq.com/global/en/news-center/diversity-inclusion/
NIQ or any of our subsidiaries will never ask you for money at any point of
the recruitment or onboarding process.