Job Purpose
The purpose of this role is to execute customer-facing B2B and B2C promotions
and communications in compliance with Al Ahram's marketing plan and brand
strategy across all relevant offline and online channels.
Duties and Responsibilities
Strategic Media Management
* Ensures brand objectives are reached through media.
* Aligns with the Human Resources department on social media calendars and media planning.
* Estimates and predicts the annual media campaign expenditure in relation to the brand budget.
* Reports to the Regional Heineken AMEE Media Manager on markets, issues, payments, contracts, and campaigns' status monthly.
* Supports stakeholders in selecting the right strategy.
* Participates in global calls in Africa, the Middle East, and Europe to evaluate new directions and best practices on a monthly basis.
Stakeholder Management
* Connects, collaborates and maintains good relationships with creative agencies.
* Briefs campaign agencies on how to pitch and assess the strategy.
* Follows up on all ongoing initiatives and ensures that all agencies are briefed on the strategy.
* Schedules optimization calls throughout the campaigns and ensures they are properly set up and working as expected.
* Monitors creative scoring assets created for the brand and guarantees that all key performance metrics are fulfilled.
* Briefs agencies on all findings in order for them to create the appropriate assets and creative ideas.
* Connects and interacts with stakeholders during data strategy workshops, and gathers information based on market insights.
* Holds weekly conversations with all market stakeholders and agencies to discuss updates, adjustments, and new campaigns.
* Reviews the performance report and organizes conversations with stakeholders to develop action plans on a monthly basis.
Cross-functional Collaboration
* Coordinates with the marketing department on capability development by ensuring the brand is relevant to the marketing objectives.
* Supports the E-commerce platform and ensures that it is in line with the brand strategy.
* Monitors brand briefs and creates and distributes template documents to brand teams.
Market Research and Continuous Improvement
* Utilizes individualized Data Driven Marketing (IDDM) to define the correct course of action and guarantee the right audience is chosen for the right brand in the right market.
* Enhances digital acceleration management by improving performance, delegating tasks, and allocating responsibilities.
* Communicates market learning agenda changes on a yearly basis.
Disclaimer: Other duties assigned as needed.
Req ID:398501 Leading societies to a low carbon future, Alstom develops and markets mobility solutions that provide the sustainable foundations for the future of transportation. Our product portfolio ranges from high-speed trains, metros, monorail, and trams to integrated systems, customised servic…
**Only applications via the form to be considered : https://forms.gle/jpYF3KDeDFBk1vXMA** Job Title: Social Media and Marketing Manager Location: Dubai Job Type: Full-time/Part-time We are seeking a highly motivated and creative Social Media and Marketing Manager to join our dynamic team. The ideal…
About Mindshare We are Mindshare. The global media network. We are nearly 6,000 people in 82 countries with one aim: to make our clients' brands more famous and more profitable. Our network is always on, always live. Our people are acutely aware of what's happening in their city, their country, the…
Cluster Academic Manager, Adults **Date:** 19-Apr-2023 **Location:** Cairo, Middle East and North Africa, EG **Company:** British Council We support peace and prosperity by building connections, understanding and trust between people in the UK and countries worldwide. We work directly with …
-- مطلوب للعمل بنت خبرة في مجال السوشيال ميديا والاعلانات الممولة. - شرط الالتزام بالمواعيد والجديه فى العمل . - مقر الشركه مدينه نصر ، مصطفى النحاس. - مواعيد العمل من الساعه 12 ظهراً حتي الثامنه مساءا. - إجازة يوم الجمعه . - مرتب ثابت 3000+ حوافز شهريه . برجاء التواصل على رقم 01008439007
**Only applications via the form to be considered:** https://docs.google.com/forms/d/11UuJ4-sEp2GHDHdx_Wg9mXcbJ_qPSKl84EcjlVztWWM/edit We are seeking a highly motivated and creative Assistant Social Media and Marketing Manager to join our dynamic team. The ideal candidate should have a good underst…
Our client is a leading medical company, provides unique services in areas of ( **Hearing Aid, Optics and Pharmaceuticals** ) requires the following positions to be hired immediately in KSA. **Marketing Manager** **Main Job requirements:** * Bachelor Degree in Marketing or Public Relation. * 8 …
IPMagiX B2B Marketing Manager is someone who enjoys working in a fast-paced, entrepreneurial environment and wants to have a significant impact on company results. The B2B Marketing Manager will help build and expand the marketing function within the company to grow the business across multiple mar…
Company Description In every market and industry, business opportunity and success come from attracting and engaging with customers, generating leads, showcasing products and researching and discovering the latest solutions. Informa Markets organizes over 550 market leading B2B events every year…
**Job Number** 23073012 **Job Category** Sales & Marketing **Location** The St. Regis Almasa Hotel Cairo, New Administrative Capital, Cairo, Egypt, Egypt VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **JOB SUMMARY** The …