Brand Manager, Personal Care

؜ - ؜القاهرة ؜ -

تفاصيل الوظيفة

Job Summary


The Brand Manager will have the primary responsibility for planning &
executing all consumer marketing initiatives hence achieving financial plan
objectives for their assigned brand(s)


Roles & Responsibilities



  • Recommends the strategic direction of the brand through the development if the short, medium & long term business plans for the assigned segment of product line & each major channel

  • Execute the annual business plan by integrating the efforts of all essential functions across the company

  • Maximize profitability of assigned products by monitoring volume, margins & spending reporting on progress against planned margin & volume as well as making adjustments to plans as necessary to maximize results

  • Utilizes all available analytical tools to measure spending effectiveness & gather key learning for continuous improvement

  • Planning & creative execution of packaging, advertising, consumer promotion, etc,,including the supervision of activities of external agencies

  • Manager the full execution of the brand launch with the bottle/distributor & local agencies /suppliers

  • Responsible for on-going strategy, trade focusing, coordinating consumer promotion & insight research


KPIs



  • Sales Volume & Value.

  • Brand Margins

  • Brand Market share

  • Brand Health Tracker


Work experience requirement


‎4-6yrs experience in brand management


Qualification



  • BSC in business / marketing

  • FMCG industry base (preferably Savola)


Competencies


Business Acumen
Brand Strategy and Management
Business Financials
Consumer Marketing
Marketing Research
Self and Team Management
Change Management
Planning & Decision Making
Strategic Thinking
Ownership & Result Orientation
Business Unit: Oils & Fats(EGY) (E1)
Business Group:

ملخص الوظيفة

  • المُعلن : IFFCO
  • تاريخ الإعلان : 29/04/2023
  • نوع العمل : -
  • مستوى الخبرة : -
  • المستوى التعليمي : -
  • مكان العمل : القاهرة
  • الراتب : -
  • الهاتف : -

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