Position Summary:
The Snr. Health Representative - Hybrid position is responsible for maximizing
the sales of products through the different sales & promotion activities
within a certain geographic territory leveraging digital channels as well as
F2F, to achieve set target objectives.
His/Her promotional orientation (i.e., Rx sales targets) will be to create
better customer experience.
Tasks are performed under the general direction of the Sales/Category Manager;
however the incumbent is fully responsible for the business and financial
results of his or her geographical territory.
Position Responsibilities:
* Engage on promotional science-based brand messages where product could support HCP in meeting patient need
* Engagement is also focused on broader range of content (e.g disease state)
* Acts as key POC for seamless (compliant) reactive only connection to Pfizer SMEs and resources
* Responsible for onboarding customers to new operating model and to new platforms (e.g., Digital Engagement Portal)
* Knowledgeable of customer preferences for content and channels to orchestrate an ideal customer experience through relevant content selection
* Visits physicians to help them manage their patient's disease using Pfizer products.
* Distributes knowledge using guidelines through product samples, marketing literature, clinical trials related to his products to help physicians and other healthcare professionals take the best decisions.
* Follows-up with HCP (KOL, physicians, pharmacists, or any other party having impact on the business), to gather feedback and questions regarding experience with Pfizer products.
* Provides approved information to HCP on Pfizer products, e.g. proper medical usage, dosage amounts and side effects.
* Enlists Pfizer products in the formulary of institutions
* Provides feedback to sales management on customer requests, responses to promotions and product access. Also update on changes in the health care system or hospital structure.
* Involved in the pre preparation of the marketing campaign through giving a feedback to the marketing team on what's the real market, customers' needs.
* Follows-up on stock, consumption and ordering process specially in government sector and institutions
* Involved in Pfizer community awareness programs.
* Attends seminars and participate in setting up sales demonstration and exhibition.
* Organizes AV activities in his/her area.
* Initiates & Participates in the nomination & selection of the local speakers in his/her territory
* Reports visits and other activities using ECMS.
* Attends regular sales meetings with SM/CM, general meetings, and cycle meetings.
* Prepares short term POA restricted to his/her area and products.
* Presents reports according to SM/CM recommendations and market needs.
* Updates his/her customer list according to the targeting process by understanding customer's segmentations and customer insights
* Understands customer disease management needs
* Maintains and create new advocates by aligning to customer's priorities/needs.
* Stands accountable for all customers e-mails, phone calls related to business.
* Executes the activities ( international, regional and local conferences, workshops) done by the marketing, medical department to engage his or her customers
* Prepares Monthly report for sales , activities , market feedback , threats ,opportunities
* Participate in setting the engagement POA and play important role in its execution where applicable.
* Plays an important role in engaging customers via real bold partnership programs.
* Explores more business opportunities and expands the scope of his/her territory reach
Additional Responsibilities:
* Assist Health Representatives (HRs) to prepare presentations in AV activities. Attend with HRs their AV activities
* Attend special meetings to discuss strategies, problem solving, growth…
* Attend external professional trainings where available to support HRs.
* Act as onboarding buddy or coach/counsel HRs (detailing brochures, problem solving, etc) to enhance sales delivery in assigned territory or related tasks.
* Assigned duties: short term general POA for all the team, gathering feedback from all the team about any emerging issues.
Education & Experience
* B.Sc. Pharmacy/Pharmacy Education Background
* Minimum 4 years of total experience in Sales department plus 2 years' experience as Professional Health/Medical Representative
* Pharmaceutical Sales knowledge and experience is mandatory
* Successful completion of 1 development assignment (documented evidence required) as per approved IDP/Growth plan is required
* Minimum 80% scored in Therapeutic area medical test
* Fluent in English language, Arabic is an advantage
Technical Requirements
* Pfizer Colleague Competencies
* Commit to "One Pfizer" and our Bold move Organization imperatives
* Have good written and verbal/oral communication skills
* Demonstrate effective interpersonal, good persuasive and negotiation skills and must be change agile and resilient.
* Demonstrate effective selling, presentation and strong analytical and problem solving skills
* MUST be Computer literate and experienced user of Microsoft Office Suite (Excel, PowerPoint, Word)
* MUST demonstrate Customer Facing Colleague competencies (CFC) of the future:
Work Location Assignment: Remote
Pfizer is an equal opportunity employer and complies with all applicable equal
employment opportunity legislation in each jurisdiction in which it operates.
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