Digital Marketing Executive

Who we are
We are a leading partner for luxury across the Middle East. With more than ‎600
stores, ‎300 brands and over ‎65 years of experience in the region, we have
become a major player in the beauty, fashion and gift sectors, by offering
service excellence to our partners and delighting all our customers. We are
moving fast from a traditional distributor and retailer for luxury in the
Middle East, to a hybrid retailer bringing luxury experiences to the
fingertips of customers everywhere.
To fuel the next stage of our growth we are looking to build a world class
team. From physical retail through to supply chain and customer loyalty, we
aim to use technology and data to continuously improve every aspect of our
operations. We are looking for top talent to join us on this journey of
exploring new horizons together.
What you'll be doing
At Chalhoub we give a voice to iconic brands! working as a Digital Marketing
Executive you will be responsible for driving the digital strategy of the
business, with a strong focus on local online advertising and ROI (return on
investment) for the Brand.
* You will assist in the development of the yearly digital marketing strategy; agree on action plans, initiatives and finalise the yearly campaigns calendar (in line with the Global calendar)
* Work closely with the eCommerce Department for online campaigns
* Drive revenue growth across multiple countries working across display advertising, PPC, retargeting, and paid social
* Plan and optimize digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising with focus on conversion and lead generation
* Develop strong rapport with agency partners and provide them with recommendations for optimizing performance across all channels (paid search, paid social, display)
* Maintain our social media presence across all digital channels
* Optimise the advertising campaigns strategy with focus on conversion and lead generation
* Plan, execute, and measure experiments and conversion tests
* Exercise email marketing initiatives, including the calendar, creatives, segmentation, testing, optimization, and website triggers
* Analyse online customer knowledge and update action plan accordingly to reach defined goals (drive traffic to site, store, online sales, feedback gathering etc.)
* Monitor Brand's online reputation & awareness by ensuring relevant online presence and content management
* Measure and report on the performance of all digital marketing campaigns, analyze data to optimize the digital strategy, identifying opportunities and conducting testing across all channels

What we can offer you
With us, you will turn your aspirations into reality. We will help shape your
journey through enriching experiences, learning and development opportunities
and exposure to different assignments within your role or through internal
mobility. Our Group offers diverse career paths for those who are
extraordinary, every day.
We recognise the value that you bring, and we strive to provide a competitive
benefits package which includes health care, child education contribution,
remote and flexible working policies as well as exclusive employee discounts.
To view all our perks and benefits, click here.