Position Summary
Key Objective:
To manage Product line, Product development, compliance with country
regulations, perform marketing & promotion activities and analyze market data
for Samsung's Air conditioning in the MENA region.
Role and Responsibilities
Position Responsibilities:
* Monitoring the market and developing competitive analyses.
* Manage product compliance against current/upcoming country regulations for each country in the dedicated region.
* Working closely with AC SE team, AC sales team, MENA marketing and CS teams and aligning stakeholders around the vision for the product
* Collect data from Samsung systems (GSCM etc) and from subsidiaries to analyze and report.
* Define the product vision, strategy and roadmap with AC Head
* Highlight the product lineup gaps for each country and present encounter measurement to address factory for product development.
* Gather, manage and prioritize market/customer requirements.
* Deep understanding of competition in Markets. (Market Volume, M/S, price competition, Channel breakdown etc.)
* Supporting Subsidiaries for marketing strategy and creating a common marketing vision
* Deep understanding of P&L management and Supporting P&L Management of subsidiaries
* Demand planning follow-up, PSI tracking
* Management Presentation preparations
* Represent the AC team to cross-functional groups including Marketing
* Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones
* Updating AC Head on the progress of marketing activities and reporting on the results of campaigns
* Managing and coordinating marketing and creative materials including localization of global marketing tools
* Lead market research efforts and surveys
* Collaborate with media organizations and advertising agencies in line with MENA Creative & Corp. Marketing Teams
* Brainstorm ideas for new campaigns together with subsidiaries
* Analyze data to evaluate the success of subsidiaries marketing efforts and come up with new ideas to improve brand marketing.
Skills and Qualifications
Essential skills and experience:
* Strong experience in Product management, marketing and supply chain management
* Excellent Presentation and training skills (PowerPoint is a must)
* Self-motivated, hard-working, team player and with strong analytical skills and business acumen.
* Able to foster relationships with Internal and regional stakeholders in order to be able to achieve goals.
Qualifications (Experience, Education, Licensure & language skills)
* 10 years of experience in product management and marketing
* Bachelor degree or post-graduate degree preferably in Mechanical Engineering/ Business administration / or any study related to the job requirements.
* Fluent in English, Arabic is a plus
Physical demands and work environment:
Physical demands: Travel is required across the MENA region
Work environment: Office environment
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