Manager, Corporate Communication

DESCRIPTION

Job Purpose:

This role offers a rare and exciting opportunity to be at the forefront of the
development of our internal communications strategy and channels. At its core,
the role will take the lead on delivering internal communications and driving
improvements across our internal digital platforms. You will be responsible
for the hands-on, effective day-to-day management and operation of our
internal communication channels including our intranet, digital screens,
enterprise social networks, monthly newsletters and campaigns.

Principal Accountabilities:

Strategy:

Lead and develop a strategy and plan for the internal communications and
internal communication digital channel portfolio, aligned to the wider
business editorial strategy

Champion the strategic use of our internal communication digital channels,
supporting behavior change and driving the adoption of new tools and
approaches across the company

Bring fresh ideas and approaches to drive both step change and continuous
improvements across the portfolio of internal communication channels and
content

Day-to-day content and channel management:

Oversee the daily process and management of internal communications including
creating and writing stories to embed our strategic narrative, culture and
values in an effective and engaging way, meeting the needs of our employees

Take editorial ownership of our enterprise social network and in particular
overseeing the homepage content and structure, working collaboratively with a
network of champions/content owners to ensure a good pipeline of content.
Create a thriving 'go-to' communications tool for our people

Drive and support setting up communities on our internal social platform(s)
and support with advice, guidance and community management/moderation as
necessary

Oversee and maintain the short/medium-term content schedule and plan to
support joined up communications planning with the wider communications family

Alongside copy writing and creating content yourself, additionally review and
edit content from others, maintaining communications standards aligned to
brand guidelines

Support and manage as necessary, ad hoc projects and campaigns including
strategy and planning, concept development and copywriting and access to
channels

Support delivery of local events as required

Manage creation of collateral for the channels, working with internal resource
external suppliers and agencies as necessary

In addition, there will be some administration responsibilities, supporting
the day-to-day management of the communications team

Governance:

Establish and lead a communication champion community to support our business,
supporting them to take accountability for local pages, news and communities
and ensuring they adhere to best practice and content production guidelines
and standards for better quality content and search

Support the champion community with education/training and ensure they have
the knowledge tools and skillsets required for their role

Shape, implement and oversee the adherence to the internal communications
channel governance model, offering advice and guidance on the processes,
policies and standards to drive communications effectiveness and consistency

Measuring and evaluating:

Regularly report on the performance and effectiveness of our internal channels
and content, to ensure we are making decisions and improvements driven by
customer/employee insight and feedback

Support the implementation of any internal communications surveys and
measurement as necessary