As part of the CHANEL Middle-East & India team and reporting to the
Omnichannel Project Manager, your main role will be to support the
implementation of digital tools & data mindset to support the client
engagement in each country. You will contribute to reinforce the client
knowledge & the client engagement in every store (boutiques & wholesale
network), mastering data & measuring ROI for every action.
CRM
* Support the implementation of CRM KPIS defined by each business and measure it on a monthly basis, liaising will all the concerned teams for action plan to support boutiques in their achievement
* Follow & execute the CRM plan based on business strategy: client communication plan, and ROI on the CRM actions
* Animate CRM communities sharing the upcoming client communication plan, CRM best practices, and tool evolutions
* Work closely with the team to ensure an omnichannel journey throughout the networks but also throughout the channels
CLIENT INTELLIGENCE & DATAS
* Provide client's insights and reports at market/boutique level
* Implement solution to support database integrity and quality: identification of data discrepancies, consistency in client profiles..consistencies
* Work closely with business and retails teams to enrich the client database
DIGITAL TOOLS
* Support all the deployment of clienteling digital tools in store liaising with trainin, operations and IT & their evolution
* Gather needs from markets and share with Europe for further development upon business request
* Monitor KPIs & propose booster plan to maximize tools adoption & usage
* Regularly visit the boutiques CRM ambassadors to stay close from their needs in term of tools, reports
* Support ad-hoc initiatives from business teams linked to connected experiences or omnichannel digital tools.
YOUR PROFILE
* Master Excel (advanced formula: MATCH, VLOOPKUP, INDEX, PIVOT, DISTINCT COUNT) & Datas
* Strong Project & Digital mindset
* With a retail & client mindset to be able to support the business teams in their daily missions
* Master Salesforce & Adobe campaign
* Good understanding of Luxury Business
* Good communication skills & strong collaboration mindset
* Innovative & creative spirit: be ready for new challenges and ideas in fast moving markets
English is a must, Arabic and/or French would be an advantage.
Position based in Dubai.
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