Line of Service
Internal Firm Services
Industry/Sector
Not Applicable
Specialism
IFS - Brand & Communications
Management Level
Associate
Job Description & Summary
A career in Brand Management will provide you with the opportunity to focus on
positioning a distinctive PwC brand in the marketplace and drive long term
revenue growth for the Firm. You'll focus on designing, developing, and
implementing communication programmes and media events to promote and sell the
PwC's brand and services as well as contribute to and evaluating our pricing
strategies in the marketplace.
Our Brand Management team leads external brand strategy development and
implementation across multiple business units, media, social and digital
channels.
* Develop and execute comprehensive focused marketing strategies that align with overall business objectives to drive growth for tech consulting.
* Identify and evaluate potential marketing opportunities to expand our reach and enhance our brand visibility.
* Collaborate with cross-functional teams to define awareness goals and objectives.
* Build and maintain strong relationships with key stakeholders, including regular communication and updates.
* Work closely with Tech Consulting Marketing Lead to develop joint marketing plans, co-marketing campaigns, and sales enablement activities.
* Collaborate with internal teams, alliance partners, and creative agencies to develop and execute integrated marketing campaigns.
* Create compelling marketing collateral, including presentations, case studies, whitepapers, and website content.
* Monitor and analyze market and competitor activities to identify opportunities and recommend strategic actions to increase market share.
* Drive demand generation activities through effective marketing campaigns, including email marketing, webinars, events, and digital advertising.
* Develop compelling content for various channels, such as blog posts, whitepapers, case studies, and social media.
* Measure and report on the effectiveness of marketing programs and initiatives, including tracking key performance indicators (KPIs) and ROI.
Education (if blank, degree and/or field of study not specified)
Degrees/Field of Study required:
Degrees/Field of Study preferred:
Certifications (if blank, certifications not specified)
Required Skills
Optional Skills
Desired Languages (If blank, desired languages not specified)
Travel Requirements
Available for Work Visa Sponsorship?
Government Clearance Required?
Job Posting End Date
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