About the job
Danone MENA is looking for an experienced Market Access Manager for
its Specialized Business for MENA to be based Cairo, Egypt.
We are seeking a highly motivated and experienced Market Access Manager with a
strong background in health economics to join our team. As a Market Access
Manager, you will be responsible for developing and implementing strategies to
ensure optimal market access for our products, incorporating expertise in
budget impact models and cost-effectiveness studies. This role requires a deep
understanding of healthcare markets, payer landscapes, and regulatory
environments.
BUSINESS CONTEXT & KEY CHALLENGES (that the role holder will face in the
coming ‎2 years)
The MENA region is contentiously experiencing changes in healthcare policies
and reimbursement frameworks.at the same time Danone Specialized Nutrition is
always having existing portfolio and also launching new innovations in
advanced specialized nutrition products in the MENA region where the Market
Access Manager needs to develop and implement market access strategies to
ensure maintenance of the available portfolio and also the swift and
successful entry of these new products into the different markets.
Key challenges:
* Adapting market access strategies to align with evolving policies, ensuring continued reimbursement and market presence amid regulatory changes.

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  Developing market access strategies that accommodate the diverse needs and preferences of different payers and health authorities across the region.

  
  


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  Formulating market access strategies that differentiate Danone's products, demonstrating their unique value proposition in a crowded market.

  
  


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  Developing robust budget impact models and cost-effectiveness studies that convincingly showcase the economic benefits of Danone's specialized nutrition products.

  
  


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  Successfully negotiating reimbursement agreements with diverse payers, considering varying pricing structures, formularies, and decision-making processes.

  
  


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  Collaborating with internal teams, external partners, and healthcare stakeholders to ensure seamless execution of market access strategies and a unified approach.

  
  


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  Generating and leveraging real-world evidence to strengthen market access arguments, demonstrating the practical value and impact of specialized nutrition products in clinical settings.

  
  


• Addressing challenges related to patient access and affordability, ensuring that specialized nutrition products remain accessible to those who need them.


• Establishing mechanisms to continuously monitor and analyze health economic outcomes, adapting strategies based on the real-world impact of products on patients and healthcare systems.

KEY ACCOUNTABILITIES
* Develop and execute market access strategies, incorporating health economics principles, to optimize reimbursement and facilitate market adoption of products.

• Collaborate with cross-functional teams, including sales, marketing, and regulatory affairs, to align market access initiatives with overall business goals.


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  Conduct thorough market analysis, assessing payer landscapes, pricing trends, and competitor positioning, integrating health economics considerations.

  
  


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  Support negotiations with payers, health authorities, and other stakeholders, leveraging health economics insights to secure favorable reimbursement and market access agreements.

  
  


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  Develop and implement budget impact models and cost-effectiveness studies to demonstrate the value proposition of our products to payers.

  
  


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  Stay informed about healthcare policy changes, reimbursement guidelines, and market trends to proactively address challenges and leverage opportunities.

  
  


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  Contribute to the development of product pricing and reimbursement submissions, ensuring compliance with regulatory requirements and incorporating health economics data.

  
  


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  Cultivate and maintain relationships with key decision-makers in payer organizations, government agencies, and industry associations.

  
  


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  Monitor and assess the impact of healthcare reforms and policy changes on market access strategies, providing insights and recommendations for adaptation.

  
  


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  Collaborate with the broader market access team to share insights, contribute to best practices, and support global market access initiatives.

  
  


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  Provide regular reports and updates on market access activities, including health economics outcomes, to senior management.

  
  

KEY PERFORMANCE INDICATORS
Negotiation and Agreement:
* Reimbursement Success Rate: Measure the percentage of successful negotiations resulting in favorable reimbursement agreements with payers and health authorities.
* Time to Reimbursement: Track the time it takes to secure reimbursement for new products or indications, ensuring timely market access.
Market Analysis and Strategy:
* Market Share Growth: Monitor the growth in market share for specialized nutrition products with payers ( Tenders ,Health insurance ,etc..) and correlating it with the effectiveness of market access strategies.
* Competitor Analysis: Evaluate the depth and accuracy of competitor analysis, contributing to the development of successful market access strategies.
Policy and Regulatory Impact:
* Adaptation to Policy Changes: Assess the ability to adapt market access strategies in response to changes in healthcare policies and regulations.
* Compliance: Ensure compliance with regulatory requirements and guidelines in market access activities.
Stakeholder Relationships:
* Stakeholder Satisfaction: Collect feedback from key stakeholders, including payers and healthcare providers, to gauge satisfaction with market access strategies and collaborations.
* Key Opinion Leader Engagement : Measure the strength and growth of relationships with key opinion leaders and influencers in the healthcare and payer community.
Financial Impact:
* Budget Impact Model Accuracy: Evaluate the accuracy and reliability of budget impact models, ensuring they align with financial projections and goals.
* Cost-Effectiveness Study Impact: Assess the impact of cost-effectiveness studies on product adoption and reimbursement decisions.
Cross-Functional Collaboration:
* Alignment with Business Objectives : Ensure that market access strategies align with broader business objectives, contributing to revenue growth and market success.
* Collaboration with Sales and Marketing: Measure the effectiveness of collaboration with sales and marketing teams in implementing market access strategies.
JOB DIMENSIONS
Geographic scope of the job:
* MENA SN
Cross-Functional Collaboration:
* Work closely with marketing, sales, and medical affairs teams to align education strategies with business objectives.
* Collaborate with regional and global teams to leverage best practices, ensuring consistency and alignment in education initiatives.
About you
To be successful in the role you should ideally have:
* Education: Bachelor's degree in business, healthcare, or a related field; advanced degree in health economics is a plus.
* Experience: Minimum of ‎5 years of experience in market access within the healthcare industry, with a focus on health economics.
Languages:
* Fluent in English &Arabic. (written and verbal), French is a plus.

CODES Behaviors / Competencies
* Creates a meaningful future.
* Opens connections inside and outside.
* Drives for sustainable results.
* Empowers self and diverse teams.
* Self- aware.

FUNCTIONAL COMPETENCIES:
SOFT SKILLS:
* Strong understanding of healthcare policy, reimbursement processes, and market dynamics in MENA region.
* Proven ability to contribute to successful negotiations of market access agreements, integrating health economics considerations.
* Experience in developing budget impact models and cost-effectiveness studies.
* Familiarity with global market access trends and practices is advantageous.
* Demonstrated ability to adapt and thrive in a dynamic and fast-paced work environment.
* Strong interpersonal skills with the ability to build and maintain relationships with external stakeholders.
* Previous experience in managing market access projects and health economics outcomes.
* Ability to work across functions and building effective working relationships between functions.
* Ethical and responsible
* Ability to establish and maintain a high level of collegial respect and integrity; being widely trusted.
* Ability to gain respect by being open, honest, and fair.
* Ability to deliver on commitments and does not misrepresent self or others for personal gain.
* Communication skills - verbal, written, presentation.
* Analytical mindset with excellent strategic thinking and communication skills.
* Ability to work effectively in a collaborative, cross-functional environment.

Danone Values
Candidates are expected to adhere to Danone 's core values: Humanism,
Openness, Proximity & Enthusiasm
Mobility
Candidates should be open to move within the Maghrib Region or outside the
region with Danone in ‎3-‎4 years if such opportunity will arise which will
contribute to his/her career growth.
About us
Danone 's mission is Bringing health through food to as many people as
possible and we want to invite people to join the movement for a healthier
world. We recognize the power people have in impacting the world through their
daily choices. Each time we eat and drink, we vote for the world we want to
live in. We believe a healthy body needs healthy food. And healthy food needs
a healthy planet, and this is what our new signature One Planet One Health
embodies.

We offer
Working in Danone MENA is one of the best places to build a strong career
through everyday learning, empowerment, and team collaboration in an open
culture & environment. Our culture fosters autonomy and empowerment, where
your everyday can be a fresh adventure - full of new possibilities and
opportunities for your development.
Danone MENA doesn't just welcome what makes you unique, we value it. We're
proud to be an equal opportunity employer, where all hires to our team are
based on qualifications, merit, and business needs. We recruit, employ, train,
and promote regardless of race, color, religion, disability, sex, national
origin, age, genetic characteristic, or any other protected status. Faithful
to our values of openness and humanism, all of our employees share in the
commitment to engage one another with dignity and respect

So, if you are the Market Access Manager we are looking for, click on
"apply" now before January 6th.

For more information about Danone, its people, and its business, please visit
www.danone.com

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