About us - dmg events
dmg events is an international exhibitions and publishing company. We attract
more than 425,000 visitors to our global portfolio of 80 exhibitions each
year. Through our global events, our aim is simple. We want to accelerate
business through face-to-face events, which is why we work so hard to bring
people together, creating opportunities for them to network, learn and do
business. dmg events is part of the Daily Mail Group Trust (DMGT). DMGT
Manages a diverse, multinational portfolio of companies with total revenues of
£2bn, that provide businesses and consumers with compelling information,
analysis, insight, events, news and entertainment.
The role: Marketing Executives support marketing activities for
exhibitions and/or special events e.g. awards, and conferences, and works
under the supervision of the Marketing Managers and Exhibition Directors.
Key Accountabilities:
Campaign Management and Execution
Working on special projects as required by the division, i.e. research,
internal project small-scale special event
Evaluate the performance of media, association, industry partners, and
social media influencers and provide feedback/recommendations to marketing
manager
Build, maintain and optimize websites and work with internal support teams
to make advancements maximizes conversion from the sites
Copywriting input and checking/proofing of all Arabic and English marketing
materials in conjunction with relevant Marketing Manager
Contributing to the database growth for the shows by researching competitor
events; following industry leaders
Assist with development of content marketing calendar for show
Work in conjunction with Marketing Manager to ensure all social media
channels are active in line with market expectations, monitor engagement and
maximize conversion
Collect customer insight onsite such as exhibitor and visitor testimonials
Marketing Management Support
Assist in the delivery of all planned campaigns
Create tracking links and maintain tracking masterfiles per show
Assist in testing and monitoring active marketing programs with developing
ways to improve those campaigns
Proof read all marketing materials in conjunction with Marketing &
Exhibition Managers to ensure accuracy
Exhibitor Marketing
Act as point of contact with all show exhibitors including sending the
welcome email, marketing requests, product image requests, PR information,
etc.
Create exhibitor marketing collaterals
Ensure the marketing side of the exhibitor manual is updated and managed for
the next edition
Onsite management of exhibitor requests
Ensure all sponsorship marketing deliverables are actioned and in a timely
manner
Media Partners
Researching new external media for use on shows and updating media files
accordingly
Assisting with the setting up of media deals with external organizations to
ensure maximum exposure at lowest cost to show budget
Coordinate requirements with Media Partners ensuring adherence to timelines
and plans
Update and manage the media partner log ensuring media partner marketing
deliverables are actioned and in a timely manner
Administerial Task Management
Liaise with external suppliers and assist in the coordination of design and
production of marketing collaterals including sales brochures, visitor
tickets, print advertisements, web banners/emails etc.
Drop in copy to new websites and update the website with new content and
images, given by the marketing manager, including the creation of campaign
trackers
Act as point of contact with the operations department for issues such as
travel agency, media racks, etc.
Carry out Administerial tasks such as creating PO's, filing of documents,
setting up emails on ESP
Carry out other administrative and other duties as required by show team
Provide reporting information as required by show team
On-site support at shows involving ad-hoc work as required, this can involve
extra hours
Perform any other duties that are commensurate with the grade and areas of
responsibility
"Please take the time to read the job description, you must meet all the
criteria set out above for your application to be considered. We do check all
applications and suitable candidates will be contacted within 5 days. If you
are not contacted by us within 5 working days, please consider your
application unsuccessful at this time."
Date posted: 26 June 2018 | Location: Cairo, Egypt **Qualifications:** * Bachelor degree in marketing or related field * 0 - 3 years of experience in marketing * Highly presentable with excellent Interpersonal skills and excellent command of English * Team-Oriented, Goal-Oriented with stron…
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