The Head of eCommerce will lead the overall development and management of our
online channel retail operations for each brand, including: web and mobile
sites/apps development & content, marketing, sales processing distribution
partnerships, logistical capability, customer services and back-end processes.
Key focus on developing cutting edge integration between online and offline
sales channels. This role will work closely with the Retail Brand teams to
drive the business to achieve our omnichannel vision
Duties & Responsibilities:
* Develop, execute and drive our e-commerce B2C business model, providing thought leadership and process improvement for e-commerce and omnichannel strategy and implementation
* Online B2B and B2C site P&Ls
* Constantly innovate to maximize sales and marketing reach
* Ensuring order management is effective to reduce returns, delays, payment and quality issues
* Responsible for speed of delivery ever improving
* Provide price estimates and delivery dates for the support and development of projects
* Provide brand partners (merchandising, product, and marketing) with key insights from website
* leveraging site/web analytics
* Support Brand Planners in building the seasonal SKU ordering
* Collaborate with technology partners and cross functional groups within AK to maximize the effectiveness and efficiency of development and support activities
* Build an effective and creative team, that can ensure a 24/7 eCommerce platform
* Provide analysis and recommendations for technology risks and potential issues
* Conduct periodic reviews with partners on SLA's, performance metrics, escalations, change requests and improvement plans
* Strong project management abilities; able to prioritize and manage multiple projects simultaneously under tight time constraints and within budget parameters.
* Responsible for optimizing site experience to drive conversion, look/feel, site taxonomy, site search and cross sales
* Responsible for all traffic driving initiatives
* Ensure effective customer service and support
* Communicate and train customer service / support personnel on new site features and releases
* Participate in the high level technical solution and design during the implementation phase with the goal of providing reliable, stable and operationally sound applications that meet business requirements
* Ensure timely updates of products and campaigns
* Regularly report on key KPI improvements used to measure the business' performance
* Ensuring order management is effective to reduce returns, delays, payment and quality issues
* Follow-up/control Magento, OTO screens
* Work with my team to brainstorm new and innovative growth strategies.
* Ensure effective customer service and support
* Ensure timely updates of products and campaigns
* Regularly report on key KPI improvements used to measure the business' performance
* Follow-up and working with IT in the Development plan
* Constant analysis of customer behavior through web analytics to improve on core KPIs
* Work closely with and negotiate price and SLAs Web development and marketing agencies to ensure optimal outputs
General Competencies & Abilities
* Teamwork (The role highly depends on ability to continue harmony in team to achieve objectives)
* Presentation skills
* High communication skills (The role involves significant coordination between multiple people)
* Negotiation skills
* Making Decisions
* Significant Problem solving
* Planning Skills
* High Analytical skills
* Project Management
* Ability to manage multiple tasks
* Managing people
* Attention to detail
* Working under significant pressure
* Adaptability and flexibility (the role will require someone to handle many changes to work day)
* Creativity
* Physical ability (lifting boxes required)
* Research skills, ability to find information (generally through the internet)
**Job Summary:** The primary objectives are to deliver a seamless customer experience across all customer touch points, whilst ensuring each brand's integrity and standards. Each customer should feel engaged, through a combination of communicating relevant offers through an understanding each cu…
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