TikTok is the leading destination for short-form mobile video. Our mission is
to inspire creativity and bring joy. TikTok has global offices including Los
Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul,
and Tokyo.
TikTok community and content marketing team responsible for increasing TikTok
community and content brand image among the target audience in the METAP
region.
Job Description:
* Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
* Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
* Identify effectiveness and impact of marketing initiatives with tracking and analysis, and optimize accordingly
* Analyzing and identifying market trends that influence the business and using it in marketing campaigns.
* Develop and manage partnerships with media companies, celebrities, and influencers.
* Experience in content categorization and structure, content development, distribution, and measurement.
* Deep understanding of the social media landscape: platform best practices and social media users' behaviors.
* Deep knowledge of Arab culture and overall Understanding of the entertainment industry.
* Bachelor’s degree and above in marketing or more than 5 years of experience in a related position.
* Excellent Arabic and English written and verbal communication skills.
* Proven experience developing marketing plans and campaigns.
* Proficiency in online marketing and social media strategy.
* Strong project management, multitasking, and decision-making skills.
* Metrics-driven marketing mind with an eye for creativity.
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