Regional Operational Marketing Manager

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تفاصيل الوظيفة

Job Description:
Regional Global Marketing Operations Manager
Driving strategic and transformational Marketing and Communications programs
across the Middle East and Africa Zone

Job Overview:

The Reginal MarCom Operations Manager will be an entrepreneurial team player,
with strong
marketing, leadership, field marketing, management, and communication skills
(verbal,
presentation and writing).


The ideal candidate brings a passion for enabling the team and orchestrating
strategy across
multiple channels and departments to drive a cohesive and scalable demand and
build a pipeline plan that allows sales teams to exceed their quotas. He or
she has proven success running data-driven marketing programs that deliver
measurable growth; and a track record of collaborating with sales to deliver
the marketing tools they need to win. This person can see the big picture
while understanding the tactics to achieve goals. This person has the skills
and experience to drive vision and execution in a less mature area of the
business by gaining buy-in and support cross-functionally.

Responsibilities:

* Leading ABM program across MEA Zone
* Leading Services marketing across MEA Zone
* Leading Software marketing across MEA Zone
* Ensure team applies appropriate marketing mix to create a healthy pipeline to drive consistent growth
* Respond to changing business needs and fast paced environment - evolving the team charter and priorities to meet those requirements
* Forecast, measure, analyze, refine, improve and report on impact of programs
* Understand Sales cycle optimization, customer life cycle, and demand waterfall/demand funnel marketing
* Execute and build on current Marketing strategies and programs to increase the quantity and quality of leads as well as brand visibility across the cluster
* Work with Sales & Marketing to establish campaign goals, deliver creative guidance, segment definition, schedules and performance metrics
* Provide specific strategic direction to the team based on campaign effectiveness and Marketo metrics
* Work closely with the web strategy team for campaign creative and development, as well as providing impactful metrics from demand generation campaigns
* Analyze Marketing Funnel metrics by stage, conversion and acceleration of suspect, inquiry and marketing qualified leads
* Manage and own demand funnel metrics, Marketing qualified leads, campaign timeline, and budget of all campaigns
* Proactively engage with the sales and product marketing teams to coordinate, communicate, and optimize the impact of marketing activities
* Drive innovative and best-in-class marketing plans across the finish line for optimal ROI
* Efficiently manage the team budget allocation
* Stakeholder in strategic business initiatives impacting customers
* Drive stakeholder management
* Collaborate with MEA and Cluster teams for ad hoc projects and events (Schneider Electric Innovation Summits, COPs, EXPO2020, GITEX, etc.)


Qualifications:
Qualifications:
* Bachelor 's degree in Marketing, Communications, Business Administration, Engineering or related field
* ‎8+ years in marketing roles
* Experience managing field marketing resources
* Experience developing and executing successful plans to drive pipeline and revenue
* Experience with CRM (Salesforce.com), marketing automation (Eloqua/Marketo), analytics and business insight tools (Tableau)
* Experience in managing multi countries/regions (preferably Middle East and Africa)
* Experience in managing multiple stakeholders
* Strategic view: ability to see the world as "what could be" and create and sell a vision to get there
* Ability to bring new ideas to increase efficiency of existing processes
* Management skills and experience mentoring and growing employees.
* Presentational experience: in-person and via webinar to internal and external audiences
* Energetic, high performer willing to take initiative and drive visionary strategy across a team
* Strong communication and influential skills and ability to work with diverse personalities
* Self-starter who is committed to the job and seeks empowerment and accountability
* Proven organizational skills and ability to prioritize and manage multiple tasks, events and projects
* Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market dynamics
* Commitment to professionalism and collegiality is required
* Deep knowledge of Digital Marketing
* Deep knowledge of Digital Demand Generation
Let us learn about you! Apply today.


About Our Company:
Why us?
Schneider Electric is leading the digital transformation of energy management
and automation. Our technologies enable the world to use energy in a safe,
efficient and sustainable manner. We strive to promote a global economy that
is both ecologically viable and highly productive.


€34bn global revenue
‎128 ‎000+ employees in ‎100+ countries
‎45% of revenue from IoT
‎5% of revenue devoted for R&D


You must submit an online application to be considered for any position with
us. This position will be posted until filled


It is the policy of Schneider Electric to provide equal employment and
advancement opportunities in the areas of recruiting, hiring, training,
transferring, and promoting all qualified individuals regardless of race,
religion, color, gender, disability, national origin, ancestry, age, military
status, sexual orientation, marital status, or any other legally protected
characteristic or conduct. Concerning agencies: Schneider Electric does not
accept unsolicited resumes and will not be responsible for fees related to
such.

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