Apply to : [email protected]
Job Title : Digital Marketing Officer
Reports to : Group of Marketing
Key Responsibilities
* Assist in the formulation of strategies to build a lasting digital connection with consumers.
* Plan and monitor the ongoing company presence on social media.
* Launch optimized online adverts through Google Ad words, Face book etc. to increase company and brand awareness.
* Be actively involved in SEO efforts (keyword, image optimization etc.)
* Prepare online newsletters and promotional emails and organize their distribution through various channels.
* Provide creative ideas for content marketing and update website.
* Collaborate with designers to improve user experience.
* Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.).
* Acquire insight in online marketing trends and keep strategies up-to-date.
* Maintain partnerships with media agencies and vendors.
Candidate Profile:
* Requirement open to Arab nationals
* BSc/BA in marketing or relevant field.
* Around 2 years of experience
* Proven experience as Digital Marketing Officer or similar role.
* Skills and experience in creative content writing.
* Working knowledge of ad serving tools (e.g., DART, Atlas)
* Knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
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