P
OSITION OBJECTIVE -
* he position is responsible for overall brand development and implementation for maximized sales and profit. -
* trategize for brand penetration and positioning within the region to create brand image in the market. K
ey Responsibilities B
rand Growth and Profitability -
* aximize sales and profitability of brand stores in line with Company targets. -
* evelop the brand launch strategy in consultation with the Brand General Manager. -
* ontrol costs within budgetary guidelines for the brand stores. -
* aximize productivity in stores through effective deployment of resources at brand stores to ensure complete sell through as per brand product, style and assortment plans. -
* eview feedback from territories on Brand acceptance and customer expectations. -
* nsure adherence to financial plan in all key areas -
* ales, markdowns, margin and average inventory. -
* reate the brand positioning in consultation with the Marketing team and Brand Principal / Brand General Manager. -
* nvolve in recruitment and training of team members. Brand Merchandise Planning and Product Selection -
* tudy merchandise requirements for assigned brand by setting sourcing triggers based on actual sales, sales forecasts, company order parameters, inventory checks, forth coming events, replenishment needs. -
* esign the merchandise plan (pricing, promotion, assortment etc.) with the team for timely availability of stocks at the stores. -
* etermine buying requirements and formulate buying plan and budget. -
* onduct product selection in coordination with the buying requirements and the product research received. -
* nsure effective in-season management across territories (stock balancing, markdown management, stock analysis, stock vs. sales performance). Brand Image -
* reate brand awareness "Club Apparel". -
* oordinate with Retail Operations to collate the feedback on retail and brand operations. -
* evelop Strategy for Visual Merchandising at Stores and ensure implementation of the same. Market and Competition Research -
* cquire market intelligence through various sources and analyze trends that may impact business. -
* esearch the brand acceptance within the region or any new territory and identify any inputs on brand customizations required. -
* ap competition prices / products and provide qualitative inputs to business. -
* esearch and look at new sites for brand outlets and discuss the same with the Operations Manager and General Manager. -
* esearch on the latest trends in products, brands, styles, designs, fits etc. Projects & Administration -
* valuate the selected site on parameters like trade area, customer base, additional merchandising considerations and seek internal approvals. -
* o-ordinate for new store openings and re-fits with the operations and projects team. -
* nsure brand outlet locations are in line with the brand strategy and positioning. -
*
At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our 35,000 employees around the world work to discover and bring life-changing medicines to those who need them, improve the understand…
At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our 35,000 employees around the world work to discover and bring life-changing medicines to those who need them, improve the understand…
* Brand Plan Development - develop a plan that achieves company targets. This will include, but is not limited to, advertising, program/promotions, and research. * Must be able to work collaboratively with agencies/vendors and internal resources to drive superior market results. * Program manag…
**Accountabilities** to the Business unit head Maximizes the Brand potential Executes Brand Plan Delivers branding campaign **Qualifications** _The knowledge and skills necessary to perform the duties of this position are typically acquired through the following combination of education, experie…
Job Description Our client : We are currently seeking a Brand Manager to join with a well- established, family group in Riyadh, KSA. Your role: As a Brand Manager you will be required to look after all the marketing aspects of the company. Tasked with a broad variety of outbound related marketing a…
At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our 35,000 employees around the world work to discover and bring life-changing medicines to those who need them, improve the understand…
We are seeking to appoint a Brand Manager who will be responsible for the marketing and commercialization of the Dry Eye portfolio in Saudi Arabia. Dry Eye portfolio is considered the cornerstone of Eyecare business expansion. The successful candidate will be responsible for developing and implemen…
Accountable for the overall product & collection development, in addition to the brand identity and DNA to deliver the Brand's P&L objectives. Work closely with other department such as Marketing, Retail Brand Management and Resources, to ensure that the brand philosophy is implemented in every asp…
**Overview** **PepsiCo's strength is its people. Winning together is all about respect for one another's unusual traits, backgrounds, perspectives and experiences. Our teams reflect the diversity of our customers and our communities, breaking down barriers and winning awards.** **Around the world…
Company Description Red Sea Farms offers products and services designed to help farmers grow food sustainably using fewer resources in water-scarce areas. We envision a world where saltwater and sunlight are used to grow healthy food sustainably and reduce food insecurity around the world in har…