Job Summary
Working on producing and creating content is highly important. Everything an
online user sees online has the power to attract, making brands websites
visits, or even becoming the user one of the brand's most loyal clients.
Responsible for creating content and managing, planning and executing
marketing campaigns to meet brands goals. The duties will include hiring and
briefing external agencies and freelancers, monitoring and assessing
campaigns, and measuring the ROI of campaigns. This position will work closely
with the Digital Marketing & Ecommerce teams on managing spend and schedules.
Creating unique, authentic and on-brand visual content that will elevate the
brands. To produce appealing and awe-inspiring content for the viewers
(ecommerce, editorial & campaigns, videography, digital content (web/ Social
Media)).
Photography Studio management/ Content production/ Art direction and Graphic
design Team Management.
Creative Direction. Responsible for the ideation, creation and production of
content that connects a brand to its right audience. To link brand's product
with a story and add emotions to advertisement campaigns. The right message,
to the right audience at the right time = Right Content Creation.
Duties & Responsibilities
* Responsible for creating content, managing, planning and executing marketing campaigns to meet brands goals.
* Monitoring quality and engaging content, its budget and strategy.
* Create strategies that build strong brand recognition and engagement.
* Use creative skills to imagine what brands audience wants and creating it.
* Researching industry-related topics as per competitors and targeted markets.
* Responsibility to make content that would convert brands followers into potential buyers.
Coordination and execution of
* Art Direction
* Social media layouts
* Newsletters layouts
Online website banners
Offline (Windows design creation, merchandising and packaging).
Digital content production management:
* Graphic design team coordination
* Creative/Art direction
* Retouching
* Motion graphics
* Video editing
* Photography
* Shoot production
* Online & Offline editing
Branding: Creating unique, authentic and on-brand visual content.
Continuously assess and report on the results of campaigns and implement
improvements where necessary.
Skills required
* Have proven experience of managing B2B and B2C campaigns
* A wide degree of creativity and latitude
* Bachelor's degree in Communications or Marketing or equivalent experience
* Be proactive, reliable, responsible and accurate with an attention to detail
Exceptional project management and communications skills
* 5 -10 years of relevant work experience in online marketing and/or site merchandising. * A deep understanding of all traffic-driving mechanisms (Email, search, browse, SEO, etc.); actively engaged in optimizing those channels for your business * An in-depth understanding of merchandising and …
**Job Description ** **1\. JOB DETAILS:** **Position Title & Grade: ** Manager Local Content Delivery **Reports to:** Senior Director Local Content **Department & Function: ** Local Content Department **Job Code:** **Date Prepared/Revised:** 3 October 2021 **2\. OVERALL JOB PU…
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