Marketing Manager

؜ مستوى متوسط (خبرة من 4 إلى 10 سنوات) ؜الرياض, منطقة الرياض ؜ دوام كامل

تفاصيل الوظيفة

Main Responsibilities:
- Initiate marketing programs to deliver the company's business goals
- Review and revise marketing programs to ensure the results.
- Set up sales forecast and promotion target for each month's promotions.
- Develop business plan/ marketing strategy/ marketing calendar/ new product
development.
- Maintain good working relationships and coordination with the - Operations
team, Purchasing, and New Product Development team with a view to ensuring
proper implementation of marketing plans consistent with the company's short
and long terms sales and profit growth objectives.
- Set up attractive promotion campaigns to raise our sale volume.
- Develop effective promotion and advertising programs for the assigned
brands in cooperation with Advertising Agency. Ensure budgeting control on
promotion and advertising expenditure.
- Responsible for advertising campaigns and know details concerning consumers
and media publications
- Develop a media plan and seek new opportunities to ensure communication
effectiveness.
- Monitor sales performance, anticipate causes affecting performance,
indicate the impact on sales, and provide Management, Operation, and Finance
with attractive promotion campaigns to raise sales volume.
- Work with Purchasing team and Finance to conduct value analysis and ensure
a favorable Cost of Goods ratio to sales through a cost implementation
project. Continue competitor and pricing analysis and try to position our
product at an accessible price to consumers.
- Provide Marketing related Weekly, Monthly, and Quarterly reports to General
Manager and Operations Team.
- Responsible for pre & post-analysis of all marketing activities report to
GM and Operations Team.
- Provide sales forecast for purchasing department .to ensure effective stock
management.
- Liaise with suppliers on joint promotion.
- Manage relationships, marketing campaigns, and support funds with major
business partners.
- Responsible for allocation of marketing budget between different mediums
and promotion
- Handle and manage the Product Mix database.
- Identify stores with low sales volume and develop promotion
campaigns/activities to assist stores in achieving positive results.
- Develop grand opening programs for new stores opening that will build brand
awareness in the local community and drive traffic to the stores as well as
stimulate product trial
- Seek and deal with suppliers to produce marketing material and operation
requirements.
- Monitor the Marketing budget on a monthly basis.
- Support the stores by providing all Marketing Materials as needed.
- Analyze the market and competitors to ensure proactive activities.

ملخص الوظيفة

  • المُعلن : -
  • تاريخ الإعلان : 28/05/2023
  • نوع العمل : دوام كامل
  • مستوى الخبرة : مستوى متوسط (خبرة من 4 إلى 10 سنوات)
  • المستوى التعليمي : درجة البكالوريوس
  • مكان العمل : الرياض, منطقة الرياض
  • الراتب : غير محدد
  • الهاتف : -

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