Parent Engagement Officer

Established in the 1930s as a trading business, Al-Futtaim Group today is one
of the most diversified and progressive, privately held regional businesses
headquartered in Dubai, United A"rab Emirates. Structured into five operating
divisions; automotive, financial services, real estate, retail and healthcare;
employing more than ‎35,000 employees across more than ‎20 countries in the
Middle East, Asia and Africa, Al-Futtaim Group partners with over ‎200 of the
world's most admired and innovative brands. Al-Futtaim Group's
entrepreneurship and relentless customer focus enables the organisation to
continue to grow and expand; responding to the changing needs of our customers
within the societies in which we operate.
By upholding our values of respect, excellence, collaboration and integrity;
Al-Futtaim Group continues to enrich the lives and aspirations of our
customers each and every day.

Parent Engagement Officer (PEO)
Al Futtaim Education Foundation is looking for a Parent Engagement Executive
to support the School Director and Director of Enrolments and Operations in
developing a strong and active parent community as the central pillar of the
school's culture. To ensure achievement of enrolment targets, provide high
quality customer service to new and existing parents and promotion and
marketing of the school to relevant stakeholders.
This position required to start in Aug ‎2022

Key Responsibilities:
* Co-ordinate and lead school tours for prospective parents and visitors, promoting the school's USPs and presenting the school in the best possible way, to ensure the school achieves or exceeds the enrolment targets.
* Day to day management of the school's Front of House/Reception ensuring the provision of quality customer service to new and existing parents across all customer touchpoints.
* Management and continual development of the school communication channels, such as newsletters, the website, and parent portal to ensure the school parent population is fully aware of the school's activities as a key driver of customer/student retention.
* Organize parent/community events in order to engage parents in school activities and celebrations and support the school's parent engagement activities. This includes working with the school and parent committee; attending meetings with the parent committee and working with the committee as their primary link to the school.
* Promote the school by engaging the Shared Services Media Team to tell stories and produce photographic material that promotes the school's achievements both academically and other, for AFEF internal communication and the school communication channels (eg: school website, LCD screens, newsletters etc). If required, these should be supported in English and Arabic.
* If necessary, collaborate with Director of Enrolments and Operations and other members of the FOH be able to develop and implement retention strategies in order to maintain budget enrolment numbers at the school.
* Undertake regular surveys of new parent views on enrolment process and other subjects of relevance. Collate responses and produce analysis with recommendations.
* In collaboration with the School Director and Registrar, develop an events calendar to support the enrolment activities for the academic year and work with the SLT on the school parent event calendar to promote the community spirit.
* Ensure the AFEF and School policies, procedures and codes of conduct are followed at all times.
* Maintain open lines of communication to existing parents to ensure their concerns, complaints and feedback are handled effectively, efficiently and in a timely manner (liaising with other school personnel or departments as required)
* Promote, when appropriate, other AFEF schools by arranging appointments, interviews and facilitate relationships between parents and AFEF schools.
* Attend project / staff meetings and serve on committees as required.

Expected Qualifications :
* A college Degree from a reputed university is desirable (BA or BSc)

Expected Experience:
* A minimum two years in a customer service focused role.
* Proven success with meeting sales targets is mandatory; ability to influence the team to deliver quality results and meet sales targets consistently is critical.
* Relationship management experience - able to build and influence professional relationships with peer group as well as parental community.
* Effective communicator (written and spoken)
* Interpersonal skills, able to operate in a diverse environment

Job-Specific Knowledge & Skills:
* Solid time management skills
* Ability to multi-task and cope with peaks of demand
* Advanced user of Microsoft Office and able to utilise technology well to present facts to the management.
* Able to manage a diverse team's performance and relationships.
* Analytical Thinking
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assigned to specific businesses to ensure that we make the best matches
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compatibility of skills and behaviours, but also how candidates align with our
Values of Respect, Integrity, Collaboration, and Excellence.

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