Luxury Marketing Manager

Company Description

Hotel Overview:
Makkah Clock Royal Tower, A Fairmont Hotel, is located only a few steps away
from the Masjid Al Haram and the Holy Ka 'aba. This ‎76-story hotel, one of the
world's tallest, is the focal point of the Abraj Al Bait Complex, part of the
King Abdul Aziz Endowment Project, is the iconic symbol of hospitality in the
Holy City. The hotel authentic hospitality is seen throughout ‎1618 guest rooms
and suites are thoughtfully and elegantly appointed-with extravagant amenities
and five-star services that allow for peaceful reflection and repose.
Raffles Makkah Palace promises the exceptional standards inherent in the
Raffles name and enhanced by Arab hospitality values. Raffles Makkah Palace
offers ‎214 Suites & duplex Villas with breathtaking views of the Masjid Al
Haram, the Holy Ka'aba and the city. The hotel combines the best of local
cuisine and international dishes in each of its four outlets creating a unique
and welcoming atmosphere in this diving setting. Guests can also indulge and
immerse themselves in a relaxing sensory experience in our world-renowned spa
and fitness center or hold high-powered business gatherings in any of our
state-of-the-art meeting rooms.

Job Description

The Luxury Marketing Manager will be responsible for various aspects of the
resort's print, digital and social presence including but not limited to
revenue generation programs via print and online advertising campaigns, social
media campaigns, in-house newsletters and collateral, partner marketing, and
website optimization. The individual will work closely with the Digital
Marketing Manager to implement tactical strategies regarding online revenue
generation opportunities for the resort. Other responsibilities include
working under the Group Director of Communications & Business Development and
Regional Director of Sales & Marketing to implement campaigns and manage
objectives including but not limited to asset/content creation and brand
initiatives.
Summary of Responsibilities:
Reporting to Group Director of Communications & Business Development,
responsibilities and essential job functions include but are not limited to
the following:

• Manage all activities within the marketing department, ensuring all brand standards are followed.


• Support in creating & executing annual marketing plan to budget.


• Serve as the hotel's primary brand ambassador, ensuring that brand guidelines are followed.


• Develop and execute the hotel's marketing campaigns in conjunction with the Sales, Spa, Food & Beverage departments to ensure profit growth and brand exposure.


• Oversee all marketing initiatives for the hotel.


• Gather and analyze intelligence on markets' threats and opportunities.


• Build strategic relationships and partner with key industry players, agencies and vendors.


• Create successful marketing campaigns from ideation to execute.


• Deploy successful marketing campaigns and own their implementation from ideation to execution.


• Develop strategies and tactics to promote the hotel in various media outlets.


• Track and analyze the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity.

Qualifications

Qualifications:
The colleague should have at least ‎4 years of experience in the marketing
field.
* Previous Luxury hotel experience highly preferable
* ‎5+ years of B2C inbound and outbound marketing experience
* Familiarity with Content Management systems.
* Ability to deal with agencies, briefs, audits
* Passionate about the digital world, self-starter and Fast learner
* Experience using CMS platforms and marketing automation solutions
* Experience in planning, budgeting , launching , monitoring and reporting campaigns
* The ability to multitask, prioritize issues / escalations, and manage many projects simultaneously
* Outstanding skills dealing with Microsoft Office applications; Word, Excel, PowerPoint

Additional Information

Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and
promote diverse talent.
Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can
find a job and brand that matches your personality. We support you to grow and
learn every day, making sure that work brings purpose to your life, so that
during your journey with us, you can continue to explore Accor 's limitless
possibilities.
By joining Accor, every chapter of your story is yours to write and together
we can imagine tomorrow's hospitality. Discover the life that awaits you at
Accor, visit https://careers.accor.com/ Do what you love, care for the world,
dare to challenge the status quo! #BELIMITLESS