Franchise Hotel - Marketing Manager (Pre-opening)

This job posting is for a position at a Hotel owned and operated by an
independent franchisee, not by IHG or its affiliates. IHG has no involvement
in the hiring or day-to-day employment policies or practices of franchisees.
By clicking the apply button, you will be applying for a position with an
independently owned and operated franchise hotel, not with IHG or its
affiliates, and IHG will not be your employer.

About Us
Vignette Collection is a diverse group of luxury hotels with a fresh focus,
offering guests a more authentic and thoughtful way to travel.

We've created a collection brand that gives guests and colleagues an inspiring
new choice. One that puts people at the heart of everything we do, to reframe
luxury hospitality for the better.

Our hotels are unique in their own right, with their own distinct outlook and
story to tell.

**

Your day to day**

As a Marketing Manager, you will be serving as a* liaison for
partners closely with other topline disciplines (Sales, Revenue Management
and **F &B) to develop marketing strategies . Will be
responsible for creating a comprehensive marketing strategy that aligns
with the hotel's goals and positioning. Manages all internal and
external communication and owns digital presence, including but not
limited to hotel website, third party channels and social media while
maintaining brand integrity. Identifies incremental marketing opportunities
ranging from partnerships and third-party sites. Expertly
articulates campaign performance regularly to the General Manager,
Sales and Revenue and Management leaders.*

People*
* Develop and manage relationships with public relations agencies and other outside companies in the development of programs to meet communications objectives.

* Promote teamwork and quality service through daily communication and coordination with other departments. Key departmental contacts include sales and revenue, F &B and other departments, hotel Executive Committee, and corporate and community affairs.

* *Interact with guests - to ensure their total satisfaction, clients, public relations agencies, vendors, trade and consumer media, and other contacts as needed (professional organizations, private clubs, government and community leaders)
*

Financial
* Develops and oversees implementation of marketing strategies designed to drive topline revenue and achieve financial objectives.
* Develop and implement innovative, hotel specific, public relations strategies to support the Hotel's objectives.
General

* *Leads, owns and directs asset development including hotel collateral, photoshoots (sourcing, planning, on-site execution, post-editing and distribution ).*
* Effectively measures and clearly communicates success of campaigns and digital performance using relevant reports tools.

* Manages development, design of hotel collateral as needed.

* *Completes other reasonable duties as requested by leadership .*

* Sets overarching social media strategy for hotel/group of hotels, outlining goals and target segments.

* *Develops and implements social strategy.
*
* *Manages paid social media budget and strategy.
*
* *Assists in reviewing social media content calendars and collect local area and property events.
*

Guest Experience

* *Prepare and respond to guest and public issues in collaboration with General Manager and Corporate Affairs.
*
* *Monitor market trends, competitor activities, and customer preferences to identify sales opportunities.*

* Stay updated on industry trends, customer needs, and market dynamics.


Responsible Business
* *Research and write news releases for trade and consumer media. Design, coordinate and distribute press kits.
* Develop media contacts, plan press conferences and other press activities. Identify opportunities to strengthen the hotel's positioning.*

* Publicize the Hotel's community and charitable organizations.

* *Maintain clipping/photo files pertaining to the Hotel.
*
* *Perform other duties and special projects as assigned .*

What we need from you

* Proven success in a similar role and environment.

* *A confident communicator with strong interpersonal strong skills
* Business language and tools acumen*
* With a higher degree in Hospitality,
* At least ‎2 years of experience in a similar position in a ‎5 stars' hotel.

* Must speak local language(s)
*

What we offer

We give our people everything they need to succeed. From a competitive
salary that rewards all your hard work to a wide range of benefits designed to
help you live your best work life.
We welcome everyone and create inclusive teams where we celebrate difference
and encourage colleagues to bring their whole selves to work. We are an equal
opportunity employer and offer opportunities to applicants and employees
without regard to race, color, religion, sex, sexual orientation, gender
identity, national origin, protected veteran status, or disability. We promote
a culture of trust, support, and acceptance. Always welcoming different
backgrounds, experiences, and perspectives.
So, join us and you'll become part of our hotel family.

At IHG, we 've made a promise. As one of the world's leading hotel groups,
we're here to deliver True Hospitality for Good. Making our guests and
colleagues feel welcome, cared for, recognised and respected - wherever they
are in the world. Want to be part of the journey?
Vignette Collection is a diverse group of luxury hotels with a fresh focus,
offering guests a more authentic and thoughtful way to travel.

We 've created a collection brand that gives guests and colleagues an
inspiring new choice. One that puts people at the heart of everything we do,
to reframe luxury hospitality for the better.

Our hotels are unique in their own right, with their own distinct outlook
and story to tell. Let 's Go Further Together.
Don't quite meet every single requirement, but still believe you'd be a
great fit for the job? We'll never know unless you hit the 'Apply' button.
Start your journey with us today and let's #GoFurtherTogether.