Nestle Nutrition, a global company in the Nestle Group, helps to enhance
peoples' lives through science-based nutrition products and services for
consumer groups with specific nutritional needs. Our brands include Nestle and
Gerber maternal and infant nutrition, PowerBar and Musashi performance
nutrition and Jenny Craig weight management.
POSITION SNAPSHOT
Location: Cairo, Egypt
Company: Nestl e Egypt
Grade: I
Full-time
POSITION SUMMARY
The Master Data Management Specialist (MDMS) is responsible for the effective
implementation and utilization of medical field force data management
solutions and being the system custodian and the co-pilot for field teams,
PDMs, and marketing to ensure the effectiveness and efficiency of the field
force. The MDMS is also responsible for generating insights on trends and HCP
interactions to support data-driven decision making in compliance with WHO
International Code of Marketing of breast-milk substitutes, Nestl e
instructions, and local country codes.
A DAY IN THE LIFE …
MFF CRM Solution: close co-ordination / liaison with CRM support team,
MFF, marketing and IT to ensure effective implementation through: Data
cleansing, software testing, troubleshooting, technical support, content
aggregation, and ensure the systematic organization of data (Markets,
territories, users, and entities)
Data Quality: Ensures the data is redundant and duplicate free and
ensuring the high quality of the needed data (Accuracy, timeliness submission,
consistency, availability, and relevance).
Data Integration: combining data residing in different sources to provide
users with a unified view of them and produce effective, actionable business
intelligence:
* Merging data: combining businesses, functions, and geographies data into one database
* Integrate: Extract, load and transform data from Salesforce, Medconnect, iqvia, PFME tracker, websites, and Apps
* Create a data warehouse: integrate different sources of data into a master relational database
Omni-channel Engagement: combine direct and indirect HCP engagement
channels to improve MFF efficiency and effectiveness and drive advocacy
through:
* Content management: Manage the content with the different stakeholders (Marketing, Medical and agencies)
* Sequencing: imbed the branded and unbranded communication into the cycle plans
* Targeting and Personalization: ensure right engagement with HCPs based on their segmentation and preferences
* Orchestration: optimize time allocation for each brand by HCP segment and communication channel
* Track: follow-up the adhesion to the omni-channel communication plan
Data Analysis: Convert data into useful information to provide valuable
insights and drive smarter business decisions
Reporting: Transform data into comprehensive dashboards and customized
reports to see trends, patterns, and outliers, address potential risks, and
enable sustainable growth of the business
What will make you successful …
* Bachelor's degree in business informatics, pharmaceutical, or medical fields
* A minimum of 3 years of experience, preferably with medical field experience
* Strong analytical mindset
Nestle is 308,000 people strong and are driven by the purpose of enhancing the
quality of life and contributing to a healthier future. With more than 91.4
billion CHF in 2018, we have an expansive presence with 413 factories in more
than 85 countries. We believe our people are our most important asset, so
we'll offer you a dynamic international working environment with constant
opportunities for development. Want to learn more? Visit us at www.nestle.com.
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