Manager, Marketing - Brand

Manager, Marketing - Brand
(‎9247)

At Atlantis, we exist to bring the extraordinary to every holiday and
experience through connection, empowerment, precision, care and warmth.
Inspired by the majesty and mystery of the ocean, Atlantis resorts are unique
destinations full of life, wonder and surprise, where we seek to exceed our
guests' expectations at every possible turn.

Atlantis Dubai is an iconic entertainment destination comprised of two world-
class resorts; Atlantis, The Palm and Atlantis, The Royal; offering an
unbeatable opportunity for you to grow and develop in your career. With a
sense of exhilaration and discovery, we create unforgettable memories by
providing guests the opportunity to discover an extraordinary world filled
with thrilling adventures. Whether we are designing a couple's retreat or
serving the extraordinary in one of our award-winning celebrity chef
restaurants, we approach everything with imagination to spark a sense of
courage, inspiration and innovation. This is not simply our job, it's our
passion.

About the role

As the Manager, Marketing - Brand, you will manage all marketing for Atlantis
Dubai and be responsible for driving the Atlantis Dubai brand and direct
business including branding, campaigns, activations, channels, products, and
collateral to achieve key budget objectives for the direct business. You will
be responsible for the execution of all sales-related marketing (via Sales
Team) as it relates to key brands within the resort. You will drive rooms
business to ensure brand consistency in communications both on and offline to
achieve annual rooms budget for the direct channel, while helping in the
building of strategic marketing plans for the brand and direct business, and
help the sales team drive their respective market programs with both brand and
tactical messages without compromising brand integrity.

You will also have strong awareness of business performance to drive budget
targets, and drive brand identity, tone of voice and compliance for the brand
to ensure it is understood, protected, and promoted in all marketing and
business mediums. You will become the brand guardian and audit and maintain
visual library for the Atlantis brand. This role will also require you to
create a promotional and content calendar in line with business objectives to
drive a consistent present in the market by brand and by channel, and to
create innovative ideas to drive awareness and maximize exposure for
respective brand and rooms business units. The Marketing Brand Manager will
work collaboratively across the broader marketing, sales, PR and operations
teams for effective brand and campaign management.

About you

The successful candidate must be passionate about brand marketing and have
prior experience in this field, with strong marketing campaign and commercial
experience. You will have a minimum of ‎5 years' experience working within a
fast-paced environment within a marketing team or media agency, and preferably
have a proven ability to manage staff.

You will also have excellent communication skills, both written and spoken,
have the ability to work well under pressure and meet tight deadlines, and
have good stakeholder management. You will be able to manage multiple projects
at once and have strong project management skills. A degree in marketing or
business management is also preferred.

Join a team that is adventurous, creative, warm-hearted and extroverted. We
believe in making our guests happy beyond anything they have ever imagined. We
wow them at every turn and create memories that will last a lifetime. You will
be at the heart of this vision, to constantly innovate to deliver Amazing
Experiences and Everlasting Memories.