Galaxy & Seasons Marketing Manager, MEA

Job Description:
Job Level Descriptor:
* Has extensive knowledge and experience in own discipline
* Performs a range of mainly straightforward assignments when entering this job level, developing towards having full accountability processes or business objectives
• Continues to build knowledge of the company, processes and customers by
leading projects or project steps within a broader project • Typically
resolves problems using existing solutions, but may also solve complex
problems taking a new perspective on existing solutions
* Can be a Line Manager for T1 & T2 roles.
This is typically a job with more authority and responsibility at this job
level. It should be selected to recognize differences which are not enough to
be represented by a separate job level, such as increased proficiency in
skills/competencies to perform responsibilities, greater impact to the
business unit, customer, segment, geography, etc. May also provide guidance or
leadership to other Associates.
Job Family Group: Marketing Marketing is the management function in the
organization that provides consumer driven strategic direction. It uses data
driven analysis to identify the growth drivers on which the organization
should focus, centered around three priority areas: creating scale to generate
margin for investment, strengthening memory structures to be more mentally
available and so more readily chosen by shoppers and improving physical
availability to interrupt shoppers and remind them to purchase. As well as
developing the long term strategies, marketing is responsible for the
development and execution of the annual brand plans, focusing on innovative
ways to tell the brand story through communications and in store activation,
and then share global best practices in these areas. It works with R& D on the
identification of the right innovation growth pipeline which can remove
barriers to penetration and unlock value.
Job Family: Brand & Portfolio Management Brand/Portfolio Management work is
focused on driving branding/marketing strategies that result in successful
brands including:
* Managing the brand/portfolio P&L (e.g., budgeting, expenditures, profitability, ROI etc.)
* Analyzing potential markets, competitor positioning, and customer buying patterns to project demand/profitability for potential products, key product features/requirements, favorable timing for product launch, etc.
•Partnering with product development and customer marketing teams to ensure
that customer needs for each targeted segment are incorporated into product
design, branding, and marketing approaches •Developing product
commercialization strategies (e.g., pricing, licensing, distribution etc.)
Mars is an equal opportunity employer and all qualified applicants will
receive consideration for employment without regard to race, color, religion,
sex, sexual orientation, gender identity, national origin, disability status,
protected veteran status, or any other characteristic protected by law. If you
need assistance or an accommodation during the application process because of
a disability, it is available upon request. The company is pleased to provide
such assistance, and no applicant will be penalized as a result of such a
request.