We are looking for a Marketing Data Analyst who will be responsible for
supporting Marketing strategy & planning with actionable data and insights to
improve commercial performance.
Key Responsibilities and Duties:
* Develop and present reports to internal stakeholders on marketing topics to include: consumer research, customer segmentation, distribution channel performance, digital & social marketing campaigns, website performance analytics and CRM campaigns. Specifically:
* Tracking, reporting and analyzing commercial KPIs including sales performance and trends, ancillary sales, online sales funnel etc.
* Tracking, reporting and analyzing Marketing KPIs including Web and App performance, and marketing campaign performance
* Measurement of ROIs from online and offline campaigns
* Tracking CRM campaign metrics, formulate reports, and make recommendations.
* Tracking and measuring important organizational metrics like NPS, CLV, Retention rate, Churn rate etc.
* Using databases and queries (Microsoft SQL), Excel, Google Analytics and other statistical analysis tools to analyze internal and external customer data.
* Using CRM/ CDP for behavioral analysis and segmentation.
* Managing Customer Satisfaction Survey and other surveys and create monthly reports.
* Tracking Affiliate partners performance and validating their sales claims at the end of every month.
* Providing ad-hoc analytics requests.
* Design & present dashboards , reports and ad hoc analyses to key stakeholders in order to guide understanding of KPIs and business drivers.
* Analyse industry research reports covering quantitative and qualitative analysis when required.
* Maintain key market statistics database for use in reports & presentations.
* Any other tasks, as assigned by the Management.
Requirements and Qualifications:
* Degree in Marketing, Sales, Statistics or mathematics.
* Experience linking multiple data platforms and with data visualization tools (e.g., Tableau).
* Proficient in Excel, SQL, HTML, Google Analytics etc.
* Experience with digital media analytics - SEM, programmatic, multi- attribution modeling.
* Ability to build analytics dashboards or other software solutions.
* Strong excel skills, working with large data sets.
* Good organizational and time-management skills.
* Good communication skills in English.
Job Information Industry Marketing & Global Partnerships City Dubai Country United Arab Emirates Job Description Deriv is a leading player in the online trading industry, with a team of over 1,200 talented professionals across 20 offices worldwide. Our proprietary trading products and services h…
What's On Your Plate? * Collect, analyze, and interpret marketing data from various sources, including looker, tableau, etc. * Identify and track key performance indicators (KPIs) to measure marketing campaign effectiveness and overall business growth * Conduct in-depth analysis of marketing …
QUALIFICATIONS * SQL or other coding experience to support automation initiatives * Working experience with data visualization tools such as Tableau, Power BI or Quicksight * Experience in business process improvement, Lean/Six Sigma * Proven independent decision making skills in an often times amb…
About Us StatsBomb was founded in January 2017 to provide data, analytics, and consultancy to football teams, media, and gambling companies, and has grown into a global multi-sports data and analytics SAAS provider. StatsBomb are well known in the sports analytics industry for providing uniqu…
Country United Arab Emirates Job Family Operations For over 80 years, GfK has been a reliable and trusted insight partner for the world's biggest companies and leading brands who make a difference in every consumer's life - and we will continue to build on this. We connect data, science and innovat…
**Title** Data Analyst **Introduction** ### **Marketeers Research is seeking a Data Analyst. The selected candidates will be responsible for handling large amounts of data and they need to see through the data and analyze it to find conclusions.** **Your Job Will Be** ### **- Creating Data Cl…
**About ArabyAds :** ArabyAds was founded in 2013 and we help our clients to acquire customers at scale using data & technology across diverse set of digital advertising inventories which are managed through four of our Customer Acquisition Platforms i.e. Boostiny (social commerce), iConnect (influ…
**Job Description** * Collect, validate and analyze measurement data. * Design, analyze, and improve metrics/KPIs for projects and processes for organizational reporting. * Monitor trends and identifying improvement areas for the organization. * Define & implement measurement baseline(s) mo…
Position title Data Analyst Responsibilities * Liaise with operational clients to identify opportunities for automation of data flow processes and integration between systems. Develop user requirements, design, implement and deploy solutions, data pipelines, and API. * Manage and conduct user a…
Job Purpose: We are looking for someone who understand that data can be complex and has the right skills to maximise its effectiveness. This role is about having the patience to understand the business problems we're trying to solve, and the skills model the answers. Interpreting data and identifyi…