Colas Brand Assistant Manager

؜ - ؜Riyadh ؜ -

Job details

Auto req ID: 280688BR

PepsiCo products are enjoyed by consumers more than one billion times a day in
more than ‎200 countries and territories around the world. PepsiCo generated
more than $‎79 billion in net revenue in ‎2021, driven by a complementary
beverage and convenient foods portfolio that includes Lay 's, Doritos,
Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's
product portfolio includes a wide range of enjoyable foods and beverages,
including many iconic brands that generate more than $‎1 billion each in
estimated annual retail sales.

__
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and
Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our
strategic end-to-end transformation that puts sustainability and human capital
at the center of how we will create value and growth by operating within
planetary boundaries and inspiring positive change for planet and people. For
more information, visit
www.pepsico.com .


Accountabilities:
* * Drive overall business growth thru consumer pull.
* Manage the brand plans of the assigned categories.
* Leverage local consumer insights to develop marketing programs.
* Develop marketing programs, brand support activations.
* Launch brand activations.
* Launch new platform innovations.
* Drive business and brand KPIs.
Measures:



  • Support in AOP development and deployment

  • Achieving Value share targets

  • On time delivery for marketing activities

  • Agency management (effectiveness / cost)


LI-MENA


Qualifications/Requirements



  • University Degree- BA

  • Minimum of ‎5 to ‎6 years of relevant experience

  • Ability to communicate clearly, read and write effectively in English & Arabic
    Relocation Eligible: Eligible for Standard Relocation
    Job Type: Regular

Job Summary

  • Advertiser: PepsiCo
  • Announcement date: 28/06/2022
  • Type of employment: -
  • Experience level: -
  • Educational level: -
  • Job location: Riyadh
  • Salary: -
  • Phone number: -

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