DIRECTOR BRAND & MARKETING EXCELLENCE

Plans, directs, organizes and coordinates the overall activities and functions
of Brand & Marketing Excellence to achieve its mission, goals and objectives.

Essential Responsibilities and Duties

‎1. Leads periodic meetings with Heads of Brand & Marketing Excellence
Department for updates on overall performance of communications campaigns and
activities.
‎2. Assists in monitoring the approved budget on a continuous basis and
participating in the preparation of relevant financial reports.
‎3. Responsible for managing the Hospital's brand and developing the corporate
communication strategies and plans, assigning budgets and conducting research
and analysis for relevant divisions. Owning the brand identity and guidelines
& the crisis management plan.
‎4. Engages periodically with Heads of department for to define KPIs,
objectives and campaigns media plans.
‎5. Directs the development of Hospital's communication strategies, execution
plans, and brand identity.
‎6. Assets media and budget performance report before presenting to Corporate
Communications & MarketingOfficer, assign, and distribute division budget
across departments.
‎7. Communicates and discuss the department's guidelines and procedures with
employees to ensure responsibilities, authorities and accountabilities are
defined and understood.
‎8. Oversees the execution of the divisions plans and track performance to
ensure the achievements of KPIs.
‎9. Works closely with Manager Marketing Communication & Budget Control to
ensure the department's budget is efficiently utilized.
‎10. Implements international best practices across the department, leading by
example and creating a best in-class Brand & Marketing Excellence division.
‎11. Develops the department's working culture, ensuring it is run in an
efficient, collegiate, and productive manner.
‎12. Monitors performance and submit periodical clear and concise
administrative reports.
‎13. Oversees the development of brand identity and ensuring proper
implementation and compliance with brand guidelines and maintaining positive
brand image.

Education

Master 's or Bachelor's Degree in Media, Public Admin Marketing,
BusinessAdministration, or other related discipline is required.

Experience Required

Elven (‎11) years of related experience with Master 's, or thirteen (‎13) years
with Bachelor's Degree, including five (‎5) years in a senior/ supervisory
capacity is required.

Other Requirements(Certificates)

Saudi National only.