Aldar Education is currently seeking a Social Media Executive to join our
growing family of owned and operated schools within the UAE.
As a Social Media Executive you will support the Communications Manager in
managing all social media channels, campaigns to sustain an engaging audience
experience and to increase audience satisfaction. Work closely with the
parents' relations executive in schools and other departments to promote
overall brand through social media channels. As a Social Media Executive, you
will be responsible for maintaining our company's social media platforms. You
will also be responsible for creating captivating content for all social media
pages. Monitoring user engagement and analyzing feedback on a daily basis is a
mandatory task. In addition to this, you should be able to meet deadlines and
multi-tasks effectively. You should also be supervising social media
campaigns. Furthermore, you should have a strategic mindset and always think
out of the box. You should possess extraordinary communication and
presentation skills. Besides this, you should have the ability to pay close
attention to details.
RESPONSIBILITIES
* Oversees all company social media accounts management
* Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
* Coordinates social media messaging with advertising agency and quarterly or seasonal company goals
* Manages parents relations executive, on copywriting and other content creators, by overseeing their work and offering guidance or direction/ training.
* Audits and analyses social media presences, including digital advertising costs and returns
* Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
* Interviews, hires, and trains social media team members in schools.
* Works with other departments to develop social media timelines coinciding with new product launch or offering
* Monitors and develops reports on competitor activity within social media spaces.
* Developing engaging social media strategies, Scheduling social media posts.
* Coordinating with Graphic Designer and other team members.
* Staying up to date with the latest social media advertising efforts and goals
Qualifications

Minimum Qualifications:
* Bachelor's degree in Communication, Marketing, or a related field.
Minimum Experience:
* Work experience as a Social Media Analyst, Social Media Strategist, Social Media Executive, or a similar position.
* Demonstrate the ability to understand the engagement metrics and KPI's.
* Excellent knowledge of research requirements for social media strategy and of social media scheduling platforms such as Hootsuite, Buffer, and others.
* Strong oral and written communication skills in English and Arabic.
Job Specific Knowledge & Skills:
* Exceptional team management skills.
* Outstanding proofreading and editing skills.
* Sound knowledge of paid social media advertising.
* Ability to write catchy content.
* Excellent ability to manage multiple projects and prioritize them.
* In-depth understanding of various social media platforms and their algorithm changes.
* Strong organizational and time management skills.
* Outstanding brand awareness experience will be preferred.
* A creative and keen eye for details.
WHAT WE OFFER
Aldar Academies are a family of world-class, child centred, and innovative
schools based in the UAE. We educate over ‎25,000 students across our group of
owned and managed schools and as we grow so does our need for highly skilled,
inspirational, and dedicated school leaders. We offer an attractive
remuneration package. Our future-focused learning model includes both students
and staff and so we place a special emphasis on professional development,
coaching and training.
Successful candidates will have access to a wide network of professionals and
opportunities to both lead and contribute to training others as well as
developing themselves.
Aldar Academies are keen to hear from like-minded, forward thinking school
leaders who would welcome the challenge and opportunities that we have to
offer.
This job description is not all inclusive. Aldar Education reserves the right
to amend this job description at any time. We are an equal opportunity
employer, committed to a diverse and inclusive work environment. We are also
mindful of our national development strategy and encourage UAE Nationals in
their application at our company.
Aldar Education is committed to safeguarding and promoting the welfare of
children and young people and expects all staff to share this commitment.
Offers of appointment are subject to satisfactory references and police
clearance.

LI-HQAT

Primary Location : UAE-Abu Dhabi
Job : Education
Organization : Aldar Education
Schedule : Regular
Shift : Standard
Job Type : Full-time
Day Job
Job Posting : Jul ‎15, ‎2022, ‎9:22:‎18 AM