Our Trade Marketing Intern will be working within marketing team in a Trade
Marketing position. And will be responsible for supporting the Trade
animations & activations plan for Guerlain Middle East & Indian Ocean in
multiple Trade environments.
Our Trade Marketing Intern will collaborate closely with all internal and
external stakeholders: regional merchandising team, local merchandiser,
marketing & commercial departments, suppliers, retailers and agents.
Scope : Local Market.
MAIN RESPONSIBILITIES
* Update and follow up of the trade plan calendar and consolidation files on daily basis.
* Responsible for the 360 marketing activations for instore events such as masterclasses & on counter events and execution.
* Reporting of activation podiums, analysis the ROI to ensure the constant performance.
* Working closely with the Head Office on trade animations' approval.
* Providing administration support such as processing, tracking local store events and Activation Pack dispatches and ensuring all projects are on-time and within budget, PO# creation and follow up with Finance and suppliers.
* Opportunity to develop own projects : Trade collaterals tools.
* Regular monitoring of the luxury, beauty & retail industry highlighting trends and opportunities for Guerlain by doing weekly market visits & Reporting presentation to the full Guerlain team. (Eyes on the field).
* Supporting the retailtainment team on events' or activations implementation within our own boutiques, presentation preparation, trade collaterals local development & budget reporting.
Key Competencies/Technical Skills
* Fluent in English, Arabic or French are an advantage.
* Strong ability to manage multiple projects.
* Strong organizational skills.
* Able to work under pressure and meet tight deadline.
* Good communication skills verbal & written.
* Attention to detail.
* Microsoft Office (Powerpoint, Word, Excel).
* Degree in Marketing / Business Studies or similar.
* Previous experience in Marketing or Trade Marketing within luxury retail industry and / or FMCG.
* Passion for beauty and retail.
The aim of this internship is to learn how to translate brand plans into Trade channel execution, delivering marketing activity that will increase consumer demand for our brands. Working closely with Brand teams, commercial teams, and customers, this position will design and implement brand activat…
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