Marketing Communication Intern (6-12 Month Paid Work Placement)

Job Title: Marketing Communication Intern (‎6-‎12 Month Paid Work Placement)

Department: Marketing

Function: Marketing

Legal Entity: NISSAN

Location : Dubai (UAE)

Level: Internship Level

Direct Manager: Deputy General Manager – Retail Marketing, Events &
Sponsorship

Mission & Main Objectives

The Marketing Communication Intern position is tasked with helping the
Marketing team shape Nissan’s communication development across all carlines
and brand by executing various events and marketing projects.
The position will directly report to the Deputy General Manager – Retail
Marketing, Events & Sponsorship, ensuring to liaise with the respective
agencies and the full Nissan team to complete projects at hand and launch
events.
The Marketing Communication Intern will also leverage the experience they will
attain to direct the event agencies to develop compelling and innovative
solutions for events and launches executed by Nissan Middle East.
The position is tasked to ensure to liaise with the dealerships / NSC’s across
our network and the full Nissan team to complete projects at hand and prepare
reports.
Drive regular reviews with the markets to drive performance and alignment with
the regional office
Report regularly to top management performance and KPIs tracking.

Main tasks and responsibilities:
Provide direction and relevant insights to guide agency to launch event
efforts and integrated marketing communications planning across the team.
Execute events across all touchpoints of the business, whether product
launches or supporting business functions, in line with marketing and
communications strategy & plan. Support and guidance from direct manager and
full marketing team will be provided to bring the Intern to the level of
executing events.
Support the direct manager with preparations and presentations in reporting
progress of events, seeking approvals by management and providing feedback to
agencies.
Support the direct manager with preparations and presentations on creative
approvals of NSC campaigns, seeking approvals by the various stakeholders and
providing feedback to NSC’s.
Regular liaison with respective departments in execution of events, as well as
execution of retail marketing activities.
Project Management handling to guarantee launch of the events meets all the
agreed deadlines.
Work closely with social communication to enhance efforts and maximise reach
for our audiences when launching events.
Drive innovation in the execution of events to build the brand – with focus on
improving OAO.
Monitor competitor’s activities to be aware of market best practices.
To effectively launch and implement retail special projects.
Provide NSCs with creative toolkits and assets.
To monitor and implement retail activities such as Leads Generation, Test
Drive and Conversion rates at NSCs level (National Sales Company).
Compile monthly reports from NSC’s to internal stakeholders.
Providing input to budget development, tracking and monitoring the budget and
tracking ROI on Retail Marketing programs.

Background & Experience (years)

‎0-‎2 yrs experience
Experience in the Middle East
Work experience is not required however living in the region is a must as the
Intern will develop their marketing skills within a year if they have local
market insights from personal experience.
MS Office, mainly PPT & Excel (advance)
Basic knowledge in project management
Basic knowledge in time management

Minimum Education

University degree in Marketing / Communications Preferred however in case they
hold a different Bachelor’s degree, a Passion for Events, Organising and
Marketing is a must.

Language Requirements

Fluent in Business English and Arabic is a must (read and comprehend for
content validation)

Dubai United Arab Emirates