ROLE SUMMARY
* Purpose to improve the positive impact of our medicines and vaccines on patients and society and create better customer experience
* Focused on providing educational & scientific content to support HCPs & drive deeper engagement on educational & scientific content
* Streamline customer interface by acting as single POC for proactive & seamless (compliant) connection to Pfizer SMEs and resources
* Responsible for onboarding customers to operating model platforms (e.g., Digital Engagement Portal)
* Support attainment of improved patient outcomes through physician and patient education and services enabled by deep scientific expertise
* Improve service provided along with design expertise
* Actively engage in creating awareness and shaping patient access initiatives (Commercial only) and help accelerate patient access through awareness and education addressing external bureaucracy
ROLE RESPONSIBILITIES
HSP/TA responsibilities may include one of the below subjects:
* Therapeutic Area: HSP/TA Liaison will focus on providing educational & scientific content to support HCPs to improve the impact of our medicines on patients and society while also creating a better customer experience
* Key Focus Areas:
* Proactive to KOLs and reactive to both KOLs and specialists
* Drive deeper engagement on educational & scientific content
* Knowledge of customer preferences for content and channels to orchestrate an ideal customer experience through relevant content selection
* Better physician knowledge of our data in the context of improving patient impact and experience
* Onboarding of HCP on Digital Engagement Portal
* Partnership: HSP/Partnership will be responsible for partnering with HCPs & KOLs / organizations multidisciplinary teams design and implement digital solutions and to ensure best experience of Pfizer products
* Own customer coverage plan for identified business area and ensure adequate coverage while also preventing overlap with other commercial function areas
* Key Focus Areas:
* Partnership with multidisciplinary stakeholders internal and external (account executives/ BT/ admins/nursing/ clinical ph./policy makers/etc.) to enhance the impact of our medicines of Pfizer products.
* Onboarding of Customers on Digital Engagement Portal
* LOE Brands: HSP/LOE partner with marketing team to provide content and dissemination of information to relevant HCPs Key Performance Indicators:
* Developing/selecting appropriate content
* Utilizing digital platforms to maximize the HCP reach
* Project: HSP/Project will be responsible for managing projects (Adult Immunization / Smoking Cessation) end to end
* Key Focus Areas:
* Management of defined projects and achievement of project objectives within set timeframe o Ensure effective Project impact for defined customer
* Stakeholder engagement and impact
QUALIFICATIONS/EXPERIENCE/COMPETENCIES
* Bachelor's degree in pharmacy or medicine
* 3 years' Experience in providing educational scientific contents to HCP
* Track record of partnering with HCP on initiatives that positively impact patient's treatment outcomes
* High level knowledge and experience in chosen Therapeutic area
* Knowledge of healthcare environment - Structures/ Functionality/ Processes
* Demonstrated Customer and business acumen and strategic thinking abilities
* Digital Learning Agility
* Excellence in planning and preparation for customer interaction, using most relevant resources to maximize outcome
* Demonstrated ability to engage with customers throughout excellent communication and interpersonal skills
* Demonstrated leadership skills, business analytical skills, influencing and Interpersonal communication ability.
Pfizer is an equal opportunity employer and complies with all applicable equal
employment opportunity legislation in each jurisdiction in which it operates.
Mkt & Sales/Commercial Bus
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