Company Description
Saatchi & Saatchi has grown from a start-up advertising agency in London in
1970 to a global creative communications company with 114 offices in 67
countries and over 6500 employees. Saatchi & Saatchi is part of the Publicis
Groupe, the world's third largest communications group We are a full service,
integrated communications network and we work with 6 of the top 10 and over
half of the top 50 global advertisers. We're in the business of getting people
to fall in love with our clients' products and services. We have an
unshakeable spirit and unbeatable attitude that Nothing is Impossible, a
concept we apply to all our clients and work. We believe in effecting positive
change through creativity, always. While we seek out the most brilliant minds
to help us on our quest, we're also passionate about nurturing the best talent
from within. Which is why when you join us, your journey can be one of
continuous evolution.
Job Description
The position of Copywriter is for someone who is a hands-on copywriter with
natural storytelling ability and has experience working in an agency
environment, creating conceptually driven campaigns, and crafting copy in
English for global brands.
Develop creative ideas that meet both our client's objectives as well as our
business objectives, maintaining the company's expected levels of creative
excellence and professionalism.
Main Tasks
Technical & Product
* Writing texts (e.g. copy, product descriptions), proofreading, and content editing
* Ensuring the consistency of prepared content;
* Works in partnership with an Art person to develop creative concepts for marketing materials and marketing campaigns.
* Have a keen understanding of all the channels in the 1:1 marketing space.
* Understanding the power of data intelligence to help them achieve the communication challenge.
* Required to make conceptual and strategic decisions across a wide variety of clients and industries.
Business Acumen & Operational Efficiency
* Experienced in taking briefs, crafting succinct and effective copy, writing and formatting copy decks, and interpreting brand tone of voice and language.
* Develop and execute strategically-sound creative for cross-channel initiatives
* Persuasively present both internally and to clients with credibility, reasoning, and emotion
* Deliver fresh ideas and personality while working with existing brand voice and tone
Innovative & Analytical Mindset
* Conceptualizes and writes everything--from white paper ideas to scripts to in-store signage to social media and more.
* Research competitors and the industry to provide insight into trends and creative foresight
* Partners with the creatives to make the idea, copy and design a cohesive story
People & Leadership
* Partners with creative leaders to proactively seek out and contribute action and thought-provoking ideas.
* Being able to juggle multiple projects, prioritize, and meet deadlines
* Investigating industry best practices and new possibilities
* Taking part regularly in opportunity briefs, stretching their creative abilities consistently
Qualifications
Education and Experience Required
* At least 3 years of experience in concept creation and have a clear understanding of the difference between a communication concept and an exceptional idea.
* Mastery in developing copy for large cross-channel and/or direct-marketing initiatives across media, both online and off
* Fluent in English
* Has the personality to develop thriving client relations and can lead creative presentations
* Strong conceptualisation and smart thinking skills
* Exceptional conceptual skills and a robust portfolio that shows your talent
* A knack for strategic brainstorming, campaign development, creative brief development and creative execution
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