Marketing Executive

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  ORGANIZATIONAL STRUCTURE:

  
  
  
  
  • REPORT TO: Marketing Manager
  
  
  • RESPONSIBLE FOR:* * Marketing Department
  
  
  • LEVEL OF AUTHORITY:* * In accordance with the approved Organizational Structure
  
  
  • LIAISES WITH:* * (Internal Interaction): All Employees of the Healthcare Units and relevant employees of the Business Group (External Interaction): All categories of people having business/transactional relations with NMCRH-Khalifa City.
  
  
  
  


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  JOB SUMMARY:

  
  
  
  
  • Reporting to the administrator of the hospital, the Marketing Executive has overall responsibility for the design, implementation, communication, cost efficiency and administration of the corporate marketing philosophy and products in support of NMCRH-Khalifa City business strategy. This includes expertise in delivery of all Product Management from development, implementation, and life cycle around risk appropriate profitability. The other disciplines within marketing are Promotion, Advertising and Reporting. Performs ongoing critical assessment of competitive and market forces in order to develop and influence multiple stakeholders in the corporation regarding the hospital and promotion strategies.
  
  
  
  


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  DUTIES AND RESPONSIBILITIES:
  
  
  • Drive risk appropriate revenue and profitability objectives through strategic planning, research and ability to initiate new revenue opportunities and products in existing markets through innovative approaches, ideas, service segmentation and customer experience.
  
  
  • Protect the exclusive value of the current customer experience and create new ways to add value to current customers and attract prospective customers, particularly in scalable ways, such as leveraging technology and connection with others in the community.
  
  
  • Leverage agency relationships to optimize exposure of the company and products in all media channels through innovative marketing.
  
  
  • Be a credible, articulate company spokesperson and ensure effective multi-modal communication to engage our external communities in regards to our products.
  
  
  • Understand distinct needs of internal stakeholders including consumer, commercial and wealth management. Ability to interface with IT and Operations to ensure execution of ideas.
  
  
  • Attend to, manage and resolve patient complaints to the satisfaction of all parties involved.
  
  
  • Actively participate in JCI accreditation project.
  
  
  • Ensure compliance with government regulatory agencies and accrediting bodies.
  
  
  • Develop new business strategies to enhance market share and improve overall performance.
  
  
  • Work through the management team and medical leadership of the hospital, serving as a resource to help reduce costs, enhance revenues, achieve effective utilization and quality goals and objectives, analyze and utilize information to develop and support management decisions.
  
  
  • Perform other related duties incidental to the work described herein, as may be assigned or delegated.
  
  
  • Comply with all OSH and infection control policies, standards and procedures and cooperate with hospital management to comply those requirements
  
  
  • Work accordance with the documented OSH procedures and instructions, specific responsibilities
  
  
  • Be familiar with emergency and evacuation procedures
  
  
  • Notifying OSH Hazards, incidents, Near misses and issues and assistance with the preparation of risk assessments, incident reports
  
  
  • Comply with Waste management procedures and policies
  
  
  • Attend applicable OSH/Infection control training programs, mock drills and awareness programs
  
  
  • Use of appropriate personal protective equipment and safety systems
    
    Performance Criteria:
  
  
  
  


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  • Achievement of Core objectives in line with the expectations of the Management and stakeholders
  
  
  • Ability to work constructively and interact professionally with others
  
  
  • Ability to coordinate multiple task, adjust to changing priorities and work within deadlines.
  
  
  • Ability to attend to meetings outside of normal business hours
  
  
  
  

Qualifications
QUALIFICATION, LICENSURE, EDUCATION, EXPERIENCE, SPECIAL SKILLS:
* Minimum Education: Bachelor 's Degree
* Preferred Education: Master's Degree
* Preferred Experience: ‎3-‎5 years marketing experience preferably in a hospital set-up.
* Excellent command of oral and written English. Knowledge in Arabic is desirable.
* Computer Literacy.

Primary Location : NMC Specialty Hospital Abu Dhabi
Work Locations : NMC Specialty Hospital Abu Dhabi NMC Specialty
Hospital Abu Dhabi NMC Tower P.O. Box ‎6222 Electra Street Abu Dhabi
Job : Non Medical
Organization : NMC Specialty AUH
Full-time
Job Posting : Jun ‎29, ‎2022, ‎4:03:‎29 AM